استراتژی‌های مدیریت جهانی: فروش، طراحی، تولید و عملیات (راهنماهای بقا برای مدیران فنی)

A practical guide for the global manager, this book talks about global operations strategies that managers need to absorb. The discussion of human evolution and how it is analogous to evolving management strategies makes the book an interesting read. Management evolution Manager vs. leader, projects vs. people Sales management strategies : domestic Sales management strategies : international Design management strategies : domestic Design management strategies : international Manufacturing management strategies : domestic Manufacturing management strategies : international Operations management strategies : domestic Operations management strategies : international Global strategies for all managers. Content: Management evolution -- Manager vs. leader, projects vs. people -- Sales : the players -- Sales : the strategies -- Design : the players -- Design : the strategies Manufacturing : the players -- Manufacturing : the strategies -- Operations : the players -- Operations : the strategies -- Global strategies for all managers -- Going beyond leadership.