Get Your Photography on the Web : The Fastest, Easiest Way to Show and Sell Your Work

For today’s photographer, a clean, professional-looking website is a must. But for most, the thought of having a site that displays your work like a pro seems either too expensive or too hard to create. How can you develop an eye-catching website that looks professional, updates quickly, and even helps you make some money in the process when your passion is photography and not coding? It’s easier than you think. In Get Your Photography on the Web, RC Concepcion, curriculum developer for Kelby Media Group and one of the Photoshop Guys, takes you through an easy step-by-step process so you can build your own site from the ground up and have it look like you paid someone a lot of money to do it for you. Even if you know nothing about Web programming, this book will have you building a website in hours, not weeks. You’ll learn: How to secure your own domain names and hosting space How to install WordPress on your website in as little as seven clicks How to add pictures, galleries, and Flash portfolios without learning any code How to sell your images online without having to make a single print How to incorporate Lightroom and Flash galleries into an already existing website You’ll also find interviews and inspirational tips from people you will meet “Along the Way” to making your website. Plus, RC gives you free templates and Flash portfolio components to get you up and running without emptying your wallet. The techniques RC shares in Get Your Photography on the Web are the very same ones he uses for some of the biggest names in photography—it’s like designing your website with a trusted expert looking over your shoulder. Best of all, you’ll walk away with the satisfaction of knowing that you did it all yourself! CONTENTS......Page 11 CHAPTER ONE: Domains & Space: You Need These First!......Page 17 Creating a Godaddy.com Account......Page 19 Registering a Domain Name......Page 20 Purchasing Online Space at GoDaddy.com......Page 24 Linking Your Domain Name to the Hosting Space......Page 26 CHAPTER TWO: Getting Your Images Ready......Page 31 Sharpening & Sizing Your Images in Lightroom......Page 33 Sharpening & Sizing Your Images in Photoshop......Page 35 Sharpening & Sizing Your Images in Elements......Page 39 Exporting Your Images as sRGB in Lightroom......Page 43 Converting to sRGB in Photoshop......Page 45 Converting to sRGB in Elements......Page 46 Adding Your Contact Info to Your Metadata in Lightroom......Page 47 Adding Your Contact Info to Your Metadata in Photoshop & Elements......Page 48 Get a Google Voice Account......Page 49 Watermarking Your Images in Lightroom......Page 50 Creating a Watermark in Photoshop & Elements......Page 51 My Favorite Watermark to Use: a Signature......Page 53 Using Digimarc for Copyright Protection......Page 55 Submitting Images to the Copyright Office......Page 58 CHAPTER THREE: Using WordPress for Your Website......Page 59 Installing WordPress on Your Site......Page 61 Accessing Your WordPress Admin Area......Page 65 Along the Way: David Hobby......Page 67 CHAPTER FOUR: Adding Content to Your Website......Page 69 A Photo Blog Can Solve Many Problems......Page 71 Working with Posts in WordPress......Page 74 Adding an Image to Your Post......Page 77 Adding Categories & Tags, and Changing Your Publishing Status......Page 80 Adding a Gallery of Images to Your Post......Page 82 Adding an Animoto Slide Show......Page 85 Some Housekeeping Notes on Categories, Tags & Images......Page 90 Working with Pages Inside of WordPress......Page 92 Along the Way: Joe Mc Nally......Page 95 CHAPTER FIVE: Plug-Ins and Menus to the Rescue......Page 99 Thank Goodness for Menus......Page 101 Installing a Plug-In......Page 106 Opening an Image in a Shadowbox......Page 109 Installing Contact Form 7......Page 112 Installing Google Analytics......Page 114 CHAPTER SIX: HTML Tips & Tricks......Page 117 Have a Link Appear in a New Window......Page 119 Getting Rid of Weird Spacing Issues......Page 120 Aligning to the Right or to the Left......Page 121 Moving Text Over to the Next Image......Page 122 Adding Space Around an Image......Page 124 Creating an Email Hyperlink......Page 126 Along the Way: Jacob Cass......Page 127 CHAPTER SEVEN: Seven Make Your Website Pop with a Theme......Page 129 Free Templates at WordPress.org......Page 131 Installing a Downloaded Theme......Page 136 Configuring the Candid Theme......Page 138 Setting a Featured Image for a Post......Page 140 Exploring the Candid Theme Options......Page 141 Logos & Menus for the Candid Theme......Page 143 Adding a WordPress Widget......Page 145 Additional Template Resources......Page 147 Along the Way: Shooter Themes......Page 149 CHAPTER EIGHT: Printing Your Images Online......Page 153 Uploading Images to Mpix......Page 155 Uploading Your Images to Artistic Photo Canvas......Page 158 Setting Up Fotomoto on Your Website......Page 160 Fine Tuning Your Fotomoto Shopping Cart......Page 164 Along the Way: Joe Dellasega......Page 169 CHAPTER NINE: Creating a Flash-Based Portfolio......Page 171 Checking Out FlashComponents.net......Page 173 Downloading a Free Text Editor......Page 175 Configuring Your Flash Portfolio......Page 176 Resizing Images for Your Flash Portfolio......Page 180 Resizing Portrait-Oriented Images in Photoshop......Page 182 Changing Categories and Renaming Files......Page 183 Along the Way: Diablo Tibi......Page 187 CHAPTER TEN: Using Social Media......Page 189 Working Your Facebook Fan Page......Page 191 Tagging a Picture in Facebook......Page 193 Creating a Twitter Account......Page 194 Using a URL Shortening Service......Page 195 Following Someone on Twitter......Page 196 The Power of Searching Twitter......Page 197 Creating and Using a Flickr Account......Page 199 Creating an Amazon Affiliate Account......Page 202 Creating a B&H Affiliate Account......Page 204 Along the Way: Scott Kelby......Page 205 CHAPTER ELEVAN: Adding Web Galleries with FTP......Page 209 Using an FTP Client: FileZilla......Page 211 Dragging Files and Folders from Your Desktop......Page 214 Navigating Up and Down in Your Website’s Folders......Page 216 Creating a Web Gallery Using Bridge......Page 218 Creating a Web Gallery Using Lightroom......Page 220 Uploading Web Galleries to Your Website......Page 222 Using the TTG Client Response Gallery......Page 224 Case Study 1: Moose Peterson......Page 227 Case Study 2: Michael McCaskey......Page 229 Case Study 3: Kathy Porupski......Page 231 D......Page 233 H......Page 234 M......Page 235 R......Page 236 T......Page 237 Y......Page 238 For today’s photographer, a clean, professional-looking website is a must. But for most, the thought of having a site that displays your work like a pro seems either too expensive or too hard to create. How can you develop an eye-catching website that looks professional, updates quickly, and even helps you make some money in the process when your passion is photography and not coding? It’s easier than you think.

In Get Your Photography on the Web, RC Concepcion, curriculum developer for Kelby Media Group and one of the Photoshop Guys, takes you through an easy step-by-step process so you can build your own site from the ground up and have it look like you paid someone a lot of money to do it for you. Even if you know nothing about Web programming, this book will have you building a website in hours, not weeks.

You’ll learn:

• How to secure your own domain names and hosting space
• How to install WordPress on your website in as little as seven clicks
• How to add pictures, galleries, and Flash portfolios without learning any code How to sell your images online without having to make a single print
• How to incorporate Lightroom and Flash galleries into an already existing website

You’ll also find interviews and inspirational tips from people you will meet 'Along the Way' to making your website. Plus, RC gives you free templates and Flash portfolio components to get you up and running without emptying your wallet.

The techniques RC shares in Get Your Photography on the Web are the very same ones he uses for some of the biggest names in photography-it’s like designing your website with a trusted expert looking over your shoulder. Best of all, you’ll walk away with the satisfaction of knowing that you did it all yourself!

Shows photographers how to set up and maintain a professional-looking website, covering such topics as securing a domain name and hosting space, installing WordPress, adding pictures and galleries, and selling images online.