Form, fit, and fashion : all the details fashion designers need to know but can never find

An indispensable primer for students and first-stop reference for professionals, Form, Fit, and Fashion guides the fashion designer through the entire design process, from conceiving a garment to marketing it. This handbook collects the information and ideas essential to planning and executing fashion projects of every scale and distills them in an easy-to-use format that is compact enough to slip into a tote. Linking six central phases in the cycle of fashionresearch, editing, design, construction, connection, and evolution Form, Fit, and Fashion will help designers to develop effective strategies for building a cohesive collection and communicating their vision. Introduction 1. Research : Evaluation ; Collection theory ; Fashion history ; Forecasting Perspective : Ralph Rucci 2. Edit : Crafting questions ; Mood boards and library ; Specialization ; Profiles ; Budget, time and money Perspectives: Joseph Abboud 3. Design : Color ; Textiles ; Silhouette ; Accessories Perspectives : Carla Fernández 4. Construct : Rendering ; Patternmaking ; Stitching ; Finishing Perspectives : Yeohlee Teng 5. Connect : Portfolios ; Branding ; Marketing ; Shows Perspectives : Isaac Mizrahi 5. Evolve : Celebrity ; Art ; Technology ; Awareness ; Experience and education Perspectives : Treacy, Mallis, Bowers, Monahan, Mello, Parmal. "Form, Fit, and Fashion guides the fashion designer through the entire design process, from conceiving a garment to marketing it. This handbook collects the information and ideas essential to planning and executing fashion projects of every scale and distills them in an easy-to-use format that is compact enough to slip into a tote. Linking six central phases in the cycle of fashion--research, editing, design, construction, connection, and evolution - Form, Fit, and Fashion will help designers to develop effective strategies for building a cohesive collection and communicating their vision."--Publisher's description Jay Calderin. Publication Information From P. [2]. Includes Bibliographical References (p. 257-269) And Index.