Exploring the Hospitality Industry and Plus MyLab Hospitality with Pearson eText -- Access Card Package (3rd Edition)

For Introduction to Hospitality courses Exploring the Hospitality Industry helps readers advance in their careers by giving them a broad foundation of hospitality industry knowledge presented in a lively, visually appealing, engaging manner. The emphasis is on the people, companies, and positions that make up the hospitality industry today, and the focus on sustainability includes case studies on practitioners and corporations that engage and involve readers as they explore the trends in this ever-growing field. The book moves beyond just restaurants and hotels to cover all facets and segments of the industry, including new growth areas such as event management, meeting planning, cruising, theme parks, and gaming entertainment. Also available with MyHospitalityLab® This title is also available with MyHospitalityLab –an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts. To help students explore the hospitality industry, MyHospitalityLab includes industry-specific simulations from Hospitality & Tourism Interactive (HTi), and real case studies written by industry leaders. NOTE : You are purchasing a standalone product; MyHospitalityLab does not come packaged with this content. If you would like to purchase both the physical text and MyHospitalityLab search for 0134123824 / 9780134123820 Exploring the Hospitality Industry Management and Plus MyHospitalityLab with Pearson eText -- Access Card Package, 3/e That package consists of: 0133762777 / 9780133762778 Exploring the Hospitality Industry, 3/e 0134105362 / 9780134105369 MyHospitalityLab -- Access Card -- for Exploring the Hospitality Industry , 3/e MyHospitalityLab should only be purchased when required by an instructor. Cover Title Page Copyright Page Brief Contents Contents To the Student Preface Acknowledgments About the Author Chapter 1 Hospitality Spirit Welcome to You, the Future Hospitality Industry Leaders! The Pineapple Tradition The Interrelated Nature of Hospitality and Tourism Characteristics of the Hospitality Industry Careers The Focus on Service Perfecting Service Success in Service Moments of Truth Ways to Perfect Service Service and Total Quality Management The Disney Approach to Guest Service The Disney Service Model Career Paths Career Goals Is the Hospitality Industry for You? Self-Assessment and Personal Philosophy Now Is the Time to Get Involved Professional Organizations and Associations Ethics Ethical Dilemmas in Hospitality Trends in Hospitality Career Information Summary Key Words and Concepts Review Questions Internet Exercises Apply Your Knowledge Suggested Activity Endnotes Chapter 2 Tourism Tourism Sustainable Cruising Tourism Defined Benefits of Tourism Tourism 2020 Vision Air Travel The Hub-and-Spoke System Rail, Automobile, and Coach Travel Traveling by Train Rail Travel Abroad Does the Train Have a Future? Traveling by Car Automobile Associations Rental Cars Traveling by Bus Types of Bus Service Motorcoach Associations Paris Tourism Organizations International Organizations Domestic Organizations State Offices of Tourism City-Level Offices of Tourism and Convention Centers The Economic Impact of Tourism The Multiplier Effect Promoters of Tourism Tour Operators Travel Agencies Travel Corporations Corporate Travel Manager Travel and Tour Wholesalers Certified Travel Counselor (CTC) National Offices of Tourism (NOT) Destination Management Companies (DMCs) Trends in Tourism Career Information Summary Key Words and Concepts Review Questions Internet Exercises Apply Your Knowledge Suggested Activity Endnotes Chapter 3 Characteristics of Tourism Pleasure Travel Different Places for Different People Business Travel The Social and Cultural Impact of Tourism Sustainable Tourism and Ecotourism What Is Ecotourism? Environmental Impact of Tourism Cultural Tourism Impact of Tourism on Culture Tourism and Art Heritage Tourism The Benefits of Preservation Challenges in Heritage Tourism Find the Fit between Community and Tourism Four Steps to a Comprehensive Heritage Program Nature Tourism Trends in Travel Career Information Summary Key Words and Concepts Review Questions Internet Exercises Apply Your Knowledge Suggested Activities Endnotes Chapter 4 Lodging Hotel Development and Ownership Franchising Franchised Hotels Franchising Trends Management Contracts Real Estate Investment Trust (REIT) Rating and Classification of Hotels Types and Location of Hotels City Center and Suburban Hotels Airport Hotels Freeway and Interstate Hotels and Motels Casino Hotels Conference and Convention Hotels Full-Service Hotels Economy/Budget Hotels Extended-Stay Hotels All-Suite Extended-Stay Hotels Condotels Mixed-Use Hotel Development Bed and Breakfast Inns Resort Hotels Vacation Ownership Best, Biggest, and Most Unusual Hotels and Chains The Best Hotel Chains The Most Unusual Hotels International Perspective Green Lodging Sustainable Lodging How Fairmont Promises to Fight Climate Change Climate Change Impacts the Bottom Line Examples of Fairmont’s Best Practice: Commitments and Plans Trends in Hotel Development Career Information Summary Key Words and Concepts Review Questions Internet Exercises Apply Your Knowledge Suggested Activity Endnotes Chapter 5 Lodging Operations Functions and Departments of a Hotel Early Inns Role of the Hotel General Manager Management Structure The Executive Committee The Departments Rooms Division Front Office Night Auditor Property Management Systems Revenue Management Reservations Communications CBX or PBX Guest Services Concierge Housekeeping Security/Loss Prevention Security Officers Equipment Safety Procedures Identification Procedures Food and Beverage Management Kitchen Hotel Restaurants Bars Stewarding Department Catering Department Catering Event Order Catering Services Manager Room Service/In-Room Dining Energy Star® Green Seal Recycled Content Hotel Recycling Water Conservation Bathroom Amenities Breakfast Sustainable Lodging Operations Lounge Guest Shuttle Guest Bikes Coffee Shop Greening the Guestroom Trends in Lodging Operations Career Information Summary Key Words and Concepts Review Questions Internet Exercises Apply Your Knowledge Suggested Activity Endnotes Chapter 6 Cruising Cruise Industry Development The First Cruise Ships Cruising Today Key Players in the Cruise Industry The Cruise Market Types of Cruise Markets Types of Cruises Regional Cruises Coastal Cruises River Cruises Barges Steam Boating Expeditions and Natural Cruises Adventure Cruises Sail-Cruises World Cruises Crossings Specialty and Theme Cruises Deluxe Cruising All Aboard—Organization of the Cruise Ship Cruise Destinations Sustainable Cruising Trends in the Cruise Industry Career Information Summary Key Words and Concepts Review Questions Internet Exercises Apply Your Knowledge Suggested Activities Endnotes Chapter 7 Restaurants Restaurants Classification of Restaurants Franchises Fine Dining Casual Dining Quick-Service/Fast-Food Restaurants Sustainable Restaurants Green Restaurant Certification 4.0 Standards Food Trends and Practices Trends in the Restaurant Business Career Information Summary Key Words and Concepts Review Questions Internet Exercises Apply Your Knowledge Suggested Activities Endnotes Chapter 8 Restaurant Operations Front of the House Restaurant Forecasting Service Suggestive Selling Back of the House Food Production Kitchen/Food Production Management Involvement and Follow-Up Purchasing Receiving Storing/Issuing Cost Control Food and Beverage Cost Percentages Labor Cost Control Sustainable Restaurant Operations Restaurant Manager Job Analysis Human Resource Management Financial Management Administrative Management Operations Management Trends in Restaurant Operations Career Information Summary Key Words and Concepts Review Questions Internet Exercises Apply Your Knowledge Suggested Activities Endnotes Chapter 9 Managed Services Overview Airlines and Airports In-Flight Foodservice Military Elementary and Secondary Schools Nutrition Education Programs Colleges and Universities Student Unions Responsibilities in Managed Services Health Care Facilities Business and Industry Leisure and Recreation Stadium Points of Service Other Facilities Advantages and Disadvantages Seniors Sustainability Sustainable Managed Services Trends in Managed Services Technology Career Information Summary Key Words and Concepts Review Questions Internet Exercises Apply Your Knowledge Suggested Activity Endnotes Chapter 10 Beverages Wines Light Beverage Wines Sparkling Wines Fortified Wines Aromatic Wines The History of Wine Sustainable Wine Production The Making of Wine Matching Wine with Food Major Wine-Producing Countries Beer The Brewing Process Sustainable Brewing Spirits Whiskies White Spirits Other Spirits Cocktails Nonalcoholic Beverages Nonalcoholic Beer Coffee Sustainable Coffee Tea Carbonated Soft Drinks Juices Power Drinks Bottled Water Types of Bars Restaurant and Hotel Bars Nightclubs Microbreweries Sports Bars Coffee Shops Liquor Liability and the Law Highway Deaths and Alcohol Trends in the Beverage Industry Career Information Summary Key Words and Concepts Review Questions Internet Exercises Apply Your Knowledge Suggested Activities Endnotes Chapter 11 Clubs Development of Clubs Size and Scope of the Club Industry Types of Clubs Country Clubs City Clubs Other Clubs Key Players in the Club Industry Club Management Club Management Structure Club Food and Beverage Management The Golf Course Superintendent Sustainable Golf Course Management The Golf Professional The Golf Shop Trends in Club Management Career Information Summary Key Words and Concepts Review Questions Internet Exercises Apply Your Knowledge Suggested Activities Endnotes Chapter 12 Theme Parks and Attractions The Development of Theme Parks Size and Scope of the Theme Park Industry Key Players in the Theme Park Industry Magic Kingdom Epcot Disney’s–Hollywood Studios (Formerly Disney MGM Studios) Animal Kingdom Universal Studios SeaWorld Parks and Entertainment Hershey’s Regional Theme Parks Dollywood LEGOLAND Gatorland Wet ‘n Wild Theme Park Management Sustainable Theme Parks Fairs, Festivals, and Events Oktoberfest The Carnival in Rio de Janeiro, Brazil Reggae on the River Mardi Gras Grand Ole Opry Employment Trends in the Theme Park Industry Career Information Summary Key Words and Concepts Review Questions Internet Exercises Apply Your Knowledge Suggested Activity Endnotes Chapter 13 Gaming Entertainment Gaming Entertainment Historical Review of Gaming Entertainment Native American Gaming Size and Scope of Gaming Entertainment Key Players in the Industry Positions in Gaming Entertainment Hotel Operations Food and Beverage Operations Casino Operations Retail Operations Entertainment Operations Trends in the Gaming Entertainment Industry Career Information Summary Key Words and Concepts Review Questions Internet Exercises Apply Your Knowledge Suggested Activity Endnotes Chapter 14 Meetings, Conventions, and Expositions Development of the Meetings, Conventions, and Expositions Industry Size and Scope of the Industry Key Players in the Industry Destination Management Companies Meeting Planners Service Contractors Types of Meetings, Conventions, and Expositions Meetings Association Meetings Conventions and Expositions Historical Associations Meetings, Incentive Travel, Conventions, and Exhibitions (MICE) Types of Associations Types of Meetings Meeting Planning Venues for Meetings, Conventions, and Expositions City Centers Convention Centers Conference Centers Hotels and Resorts Cruise Ships Colleges and Universities Trends in Meetings, Conventions, and Expositions Career Information Summary Key Words and Concepts Review Questions Internet Exercises Apply Your Knowledge Suggested Activity Endnotes Chapter 15 Special Events What Event Planners Do Event Management Research Design Planning Coordination Evaluation Challenges for Event Planners and Managers Classifications of Special Events Corporate Events Association Events Charity Balls and Fund-Raising Events Social Events Fairs and Festivals Concerts and Sporting Events Mega Events Required Skills and Abilities for Event Management Leadership Skills Ability to Communicate with Other Departments Project Management Skills Negotiating Skills Coordinating and Delegating Skills Budgeting Skills Ability to Multitask Enthusiasm Effective Social Skills Ability to Form Contacts Wedding Planning Special Event Organizations International Festivals & Events Association Meeting Planners International Local Convention and Visitors Bureaus Sustainable Special Events The Special Event Job Market Trends in the Special Event Industry Career Information Summary Key Words and Concepts Review Questions Internet Exercises Apply Your Knowledge Suggested Activity Endnotes Glossary Index Photo Credits __For Introduction to Hospitality courses__**__Exploring the Hospitality Industry__** helps readers advance in their careers by giving them a broad foundation of hospitality industry knowledge presented in a lively, visually appealing, engaging manner. The emphasis is on the people, companies, and positions that make up the hospitality industry today, and the focus on sustainability includes case studies on practitioners and corporations that engage and involve readers as they explore the trends in this ever-growing field. The book moves beyond just restaurants and hotels to cover all facets and segments of the industry, including new growth areas such as event management, meeting planning, cruising, theme parks, and gaming entertainment. **Also available with MyHospitalityLab®** This title is also available with **MyHospitalityLab**–an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts. To help students explore the hospitality industry, MyHospitalityLab includes industry-specific simulations from Hospitality & Tourism Interactive (HTi), and real case studies written by industry leaders. ****NOTE**:** You are purchasing a standalone product; MyHospitalityLab does **not** come packaged with this content. If you would like to purchase both the physical text and MyHospitalityLab search for **0134123824 / 9780134123820 __Exploring the Hospitality Industry Management__ and Plus MyHospitalityLab with Pearson eText -- Access Card Package, 3/e** **That package consists of:** **MyHospitalityLab** **should only be purchased when required by an instructor.** ALERT: Before you purchase, check with your instructor or review your course syllabus to ensure that you select the correct ISBN. Several versions of Pearson's MyLab & Mastering products exist for each title, including customized versions for individual schools, and registrations are not transferable. In addition, you may need a CourseID, provided by your instructor, to register for and use Pearson's MyLab & Mastering products.PackagesAccess codes for Pearson's MyLab & Mastering products may not be included when purchasing or renting from companies other than Pearson; check with the seller before completing your purchase. Used or rental booksIf you rent or purchase a used book with an access code, the access code may have been redeemed previously and you may have to purchase a new access code. Access codesAccess codes that are purchased from sellers other than Pearson carry a higher risk of being either the wrong ISBN or a previously redeemed code. Check with the seller prior to purchase. This text helps readers advance in their careers by giving them a broad foundation of hospitality industry knowledge presented in a lively, visually appealing, engaging manner. The emphasis is on the people, companies, and positions that make up the hospitality industry today, and the focus on sustainability includes case studies on practitioners and corporations that engage and involve readers as they explore the trends in this ever-growing field. The book moves beyond just restaurants and hotels to cover all facets and segments of the industry, including new growth areas such as event management, meeting planning, cruising, theme parks, and gaming entertainment