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Enterprise Sales and Operations Planning: Synchronizing Demand, Supply and Resources for Peak Performance (J. Ross Publishing Integrated Business Management Series)

معرفی کتاب «Enterprise Sales and Operations Planning: Synchronizing Demand, Supply and Resources for Peak Performance (J. Ross Publishing Integrated Business Management Series)» نوشتهٔ George E. Palmatier with Colleen Crum، منتشرشده توسط نشر J. Ross Publishing; APICS در سال 2002. این کتاب در فرمت pdf، زبان انگلیسی ارائه شده است.

Never before has the subject of S&OP been presented in a novel-like style that highlights the people issues involved in a cross-funtional implementation. The authors did well to present real issues in bringing about what they refer to as "organized common sense" within the context of a hypothetical company with players comprising almost every function in an enterprise. This book provides insight into real challenges and issues in implementing S&OP. If you are looking for a 'How To' book, best you look at other literatures on the subject that deals with the details. This one gives you the 'whys' and 'why nots' of S&OP ... ideal primer for executive management. Operational excellence cannot be achieved by technology alone. An effective sales and operations planning (S&OP) process is essential to successfully implement any integrated management system, such as enterprise resources planning or supply chain management. This book illustrates the effective real world implementation of this powerful process. It is written as a case narrative with an instructional style that managers can relate to.
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