دانشنامه رسانه‌ها و ارتباطات بین‌المللی. جلد ۳، ل-پ

Everyone agrees that we're living in the Information Age. How have we shaped the Information Age, and how has it shaped us? The Encyclopedia of International Media and Communications exhaustively explores the ways that editorial content-from journalism and scholarship to films and infomercials-is developed, presented, stored, analyzed, and regulated around the world. For readers and researchers of all levels, the Encyclopedia provides perspective and context about content, delivery systems, and their myriad relationships, as well as clearly drawn avenues for further research. • Articles begin with easily understandable concepts and become increasingly sophisticated, satisfying the needs of all readers. • Articles by leading authors from major institutions, organizations, and corporations around the world • Contains approximately 220 separate articles, all original contributions commissioned for this work • Extensive cross-referencing system links related articles; further reading lists appear at the end of each entry Audience: The primary audiences include university, research, public, and special libraries worldwide. The comprehensive coverage of media in countries and regions worldwide should increase the appeal of the project because everybody can find themselves in it. Secondary audiences include schools of journalism and communication, as well as professional journalism and communication organizations. Communications organizations include news and information creators and distributors as well as advertising agencies, television and movie studios, broadcasters, publishers, the telecommunications industry, technology creators, military and security groups, and law firms concerned with copyright and freedom of speech issues. Because of its focus on technologies, there could be interest as well among organizations interested in high technologies' applications. This Encyclopedia provides a new and distinct resource for information on media topics. Coverage includes all aspects of media (e.g., books, advertising, the Internet), not just the news media. The articles are written by scholars who approach each topic from an analytical, research-based perspective rather than merely providing subjective opinion. The focus is on all regions of the globe rather than just the United States. As a result, the Encyclopedia will serve as a comprehensive reference source for academic and public libraries, business corporations and professional firms, government agencies, and various other institutions concerned with the role of media in today's world. Editor-in-chief, Donald H. Johnston. Includes Bibliographical References And Index.