Emerging Economies and the Transformation of International Buisness: Brazil, Russia, India And China (New Horizons in International Business Series)

The economic power of Brazil, Russia, India and China (BRICs) is rapidly increasing, changing the landscape of global economics and politics. Top scholars of international business address in this vital volume the markets, strategy implications, challenges and possibilities of this new economic reality. As these four nations acquire greater economic clout, the opportunities for other countries increase. The contributors describe the favorable circumstances these evolving economies could provide for the US and other countries, such as expanded markets and services, higher returns on investments, and new partners in building a more peaceful and prosperous world. In contrast, they also discuss risks to traditional industries and possible challenges to positions on human rights and intellectual property protections, environmental standards, free markets and democratic governments. The volume emphasizes the need for companies to adopt strategies to stay ahead in the changing business environment. Governments must also design and implement new policies geared toward mutually beneficial relationships with BRICs. This enlightening study will be of great interest to students and scholars of international business. Executives of large companies will find it of great practical use when planning their organization's future strategies. 1. Dreaming With Brics : The Path To 2050 / Dominic Wilson And Roopa Purushothaman -- 2. Bric Economies : Earlier Growth Constraints, Contemporary Transformations And Future Potential, And Key Challenges / Ben L. Kedia, Somnath Lahiri And Debmalya Mukherjee -- 3. Economic Growth With The Advent Of International Economic Law : Implications For Emerging Economies / Linda Yueh -- 4. Global Strategies Of Brazilian Firms In An Era Of Economic Liberalization / Preet S. Aulakh -- 5. Corporate Governance And Business Strategies In Russia / Igor Filatotchev -- 6. Acquisitions In Bric Economies : The Case Of India / Prashant Kale -- 7. Development Prospects Of China's Industries / Zhiwu Chen -- 8. International Business Strategies In Brazil / Robert Grosse -- 9. Tortuous Trail Toward Corporate Governance In Russia / Daniel J. Mccarthy And Sheila M. Puffer -- 10. Strategic Evolution And Partnering In The Indian Pharmaceutical Industry / Ravi Sarathy -- 11. Transitions In Innovation : Musings On The Propensity And Factors Towards Proactive Innovation In China / William H. A. Johnson -- 12. Future Shape Of World Exports To The Bric Countries / Stephen Coelen -- 13. International Joint Venture Performance Of American Firms : A Comparative Analysis Of Emerging Markets And Non-emerging Markets / Hemant Merchant -- 14. Inward And Outward Fdi And The Brics / Karl P. Sauvant -- 15. Negotiating In Brics : Business As Usual Isn't / Camille P. Schuster -- 16. Impact Of Coercion On Protecting Us Intellectual Property Rights In The Bric Economies / Robert C. Bird -- 17. Corruption In Large Developing Economies : The Case Of Brazil, Russia, India And China / Mohsin Habib And Leon Zurawicki -- 18. Brics : Geopolitical And Economic Challenges For The Us / Subhash C. Jain -- 19. Peaks And Pits With The Brics : Accommodations With The West / Jack N. Behrman. Edited By Subhash C. Jain. Includes Bibliographical References And Index.