Email Marketing Demystified: Build a Massive Mailing List, Write Copy that Converts, and Generate More Sales (Internet Business Series)

While many have decried that email is dead, a handful of digital marketers have quietly been using little-known email marketing techniques to generate massive results. In Email Marketing Demystified, digital marketing expert Matthew Paulson reveals the strategies and techniques that top email marketers are currently using to build large mailing lists, write compelling copy that converts and generate millions in revenue using their email lists. Inside the book, you'll learn how to: Build a massive mailing list using 15 different proven list building techniques. Write compelling copy that engages your readers and drives them to take action. Optimize every step of your email marketing funnel to skyrocket your sales . Grow a highly-engaged and hungry fan-base that will devour your content. Create six new revenue streams for your business using email marketing. Keep your messages out of the spam folder by following our best practices. Matthew Paulson has organically grown an email list of more than 3 million investors and generates more than $25 million per year in revenue through his business MarketBeat using the strategies outlined in Email Marketing Demystified. Regardless of what kind of business you are building, email marketing can serve as the rocket fuel that that will skyrocket your business. Released in 2022, the new third edition of Email Marketing Demystified includes the latest strategies and tactics that advanced digital marketers are using to maximize their email game. Plus, learn how to adapt to new privacy initiatives like the California Consumer Protection Act (CCPA) and Apple's Mail Privacy Protection (MPP) Want to become an email marketing master? Download Email Marketing Demystified and begin growing your business today through the power of email marketing. Scroll to the top of the page and click on the buy button. "Email Marketing Demystified is a really great primer for anyone that doesn't understand the mechanics of the process of email marketing."- Perry Belcher, Co-Founder, DigitalMarketer PREFACE TO THE THIRD EDITION FOREWORD by John McIntyre INTRODUCTION CHAPTER ONE: Selecting an Email Service Provider (ESP) CASE STUDY #1: MarketBeat CHAPTER TWO: Building Your Mailing List Through Your Website CASE STUDY #2: SignWell CHAPTER THREE: 16 Ways to Grow Your Mailing List Independently of Your Website CASE STUDY #3: GMB Fitness CHAPTER FOUR: Mailing Your List: How, What, and When to Send to Your Audience CHAPTER FIVE: Writing Email That Inspires Users to Take Action CASE STUDY #4: USGolfTV CHAPTER SIX: Monetization: Six Ways to Make Money with Your Mailing List CHAPTER SEVEN: Email Deliverability and List Maintenance CASE STUDY #5: Oliver Wicks CHAPTER EIGHT: Legal Aspects of Email Marketing CHAPTER NINE: Outbound Email Marketing CHAPTER TEN: Web Push Notifications: Your Second Email List CASE STUDY #6: GoGo Photo Contest FINAL THOUGHTS APPENDIX: Additional Email Marketing Resources THANK YOU ACKNOWLEDGMENTS ABOUT THE AUTHOR