Digitalization for Value Creation: Corporate Culture for a Digital World (Future of Business and Finance)
معرفی کتاب «Digitalization for Value Creation: Corporate Culture for a Digital World (Future of Business and Finance)» نوشتهٔ Andreas Weber، منتشرشده توسط نشر Springer International Publishing AG در سال 2020. این کتاب در فرمت pdf، زبان انگلیسی ارائه شده است.
Digitalization is the greatest change project that we have ever known, and data is circulating in unimaginable quantities and at unimaginable speed. In this book, the author urges managers and business leaders to embrace this constant state of change in cooperation with their team. He addresses how corporate culture and hierarchies have to change to adapt to new digital workspaces and value chains. These changes also include questions about the use and storage of data, customer relations and international teamwork. The book is especially geared towards managers in manufacturing industries and companies. Digitalization for Value Creation Foreword Preface Acknowledgments Contents About the Author List of Figures 1: Introduction: Waiting for Death? Reference 2: Data-Driven Services: Model for an Industrial Turning Point 2.1 The Current Situation 2.2 The Future Situation Impacts on the Value Chain Significance for the Manufacturing Industry Disruption 3: The Digital Revolution Is Everywhere 3.1 The Smartphone: The Data Vacuum 3.2 Hesitation at the Expense of the Customer 3.3 What the Sausage Packet Tells Us 3.4 Driver Profiles 3.5 160 l Water for a Cup of Coffee? 3.6 Glimpse into the Future References 4: Data Is Power Focus: Your Place in the Value Chain 4.1 Freedom in the Digital Era 4.2 No Room for Restriction Focus: Prepare for the Future 4.3 A Change of Perspective 4.4 Open Your Data Silos! 4.5 Digital Behavior of Employees 4.6 The Three Big Data Strategy Phases 4.7 Ten Points for the Initial Digital Audit References 5: The Modern Value Chain Stage Architecture 5.1 Customers as Part of Supply Chain Management 5.2 The Time Factor in the Value Chain 5.3 Breathing for the Future 5.4 Two Digital Launch Scenarios 5.5 Team Building and Promotion Focus: Your Digital Team Strategy 5.6 Defend or Cooperate References 6: Call to Arms for a Change in Corporate Culture 6.1 Key Indicators for the Future 6.2 Change Means Stress 6.3 Enduring Small Indignities 6.4 A Question of Personality Focus: Your Change Management 6.5 The Collapse of the Pyramid Focus: The Three Levels of Development Possibilities 6.6 Identifying Strengths Focus: Accelerated Change Momentum 6.7 Recognizing the Value in Mistakes 6.8 New Guiding Principles in Industry 4.0 Reference 7: Progressive Thinking Focus: Achieving Scalability 7.1 A Kind of Happiness 7.2 Technology Is Like Magic 7.3 Not Without Emotions 7.4 Sidesteps Welcome Focus: Transformed Distribution Channels References 8: Digital Society 8.1 No Science Fiction for Managers 8.2 Attitudes of Engineers Focus: Transparency 8.3 Role Play Versus Job Descriptions 8.4 Growth of Intelligence References 9: My Motto for Success? Adopt a Proactive Approach 9.1 Decision Chains Instead of Long-Term Strategy 9.2 German Precision: A Digital Stumbling Block? 9.3 Entering New Territory 9.4 The Dwindling Power of the Baby Boomers 9.5 The New Wild Ones Focus: Digital Management Skills 9.6 Milestones on the Journey Focus: Setting Milestones 10: Not Without a Team 10.1 The Digital Business Model as a Team Discipline 10.2 The Benefit Is the Goal 10.3 No Mission, No Team Focus: In-Team Evaluation 10.4 Do Not Manage, Coach! 10.5 The Gate Method Focus: Chain of Action Under the Stage Gate Method 11: Celebrating Success and Failure Together 11.1 Fear Versus Composure 11.2 The Three Types of Mistake According to Aristotle 11.3 Blind Spots in the Process 11.4 The Team in Focus 11.5 Weaving New Patterns 11.6 It Is Okay to Make Mistakes Focus: Implementing an Error Culture 11.7 The Line Between Success and Failure References 12: First, Look Inward, Then to the Customer 12.1 I See You 12.2 Under the Surface Focus: Customer Communication-Understanding the Customer 12.3 How to Say a Lot by Saying Little Focus: Internal Communication 12.4 Obstacles Outwith Your Own Value Creation Stage 12.5 The Dark Side of Communication Focus: Code of Conduct in the Event of a Crisis Reference 13: Management 4.0 13.1 On the Fence 13.2 A Plan for the Future 13.3 Employee Fears 13.4 Team Mind Mapping 13.5 Digitalization Roadmap Focus: Your Digital Agenda References
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