Digital Transformation: What is the Company of Today? (Lecture Notes in Networks and Systems)

This book offers the latest research on organizational management, knowledge management, organizational functioning, organizational digitalization, and other issues of modern company development. The book proposes to look at the pool of these problems through the prism of building various models for implementing digital transformation of business and processes. This book is intended for both young and experienced scientists who want to get acquainted with latest trends and data to use them in their research. Contents Transformation of Marketing Complex of IT-Companies in the Digital Age (The Case of Video Game Industry) 1 Introduction 2 Material and Methods 3 Results 3.1 Overview of the Overall Level of Digitalization of Countries 3.2 Peculiarities of the Video Game Market 3.3 The Use of Digital Technologies in the Marketing Complex for Video Game Companies 3.4 Study of Effective Digital Marketing Tools Based on a Survey of Representatives of IT-Companies 4 Discussion 4.1 Modification of the Marketing Complex for IT-Products (The Case of Video Games) 5 Conclusion References Hierarchical Cybernetic Model of Oil Production Enterprise with Distributed Decision-Making Centers 1 Introduction 2 Materials and Methods 2.1 Hierarchical System Theory 2.2 Multi-agent Systems 2.3 Formalization of Organizational System Management 3 Results 3.1 Decision-Making in a Multi-level Objective System 3.2 Oil Production Enterprise 3.3 SM-Based Decision-Making. Multi-agent Systems 4 Discussion 5 Conclusion References Digital Modelling of the System of Knowledge Exchange and Building Within a Network of Industrial Enterprises 1 Introduction 2 Materials and Methods 2.1 Review of the Specifics of Building Industrial Enterprise Networks 2.2 Application of Simulation Modeling for the Socioeconomic Systems Analysis 2.3 Hybrid Modelling 3 Results 4 Discussion 5 Conclusion References Digital Ecosystems Development in Russian Media Industry as a Result of Their Digital Transformation 1 Introduction 2 Methods and Materials 3 Results 4 Conclusion References Assessing the Product Maturity of the IT Team in the Context of Digital Transformation 1 Introduction 2 Definition of Concepts 2.1 Product Maturity 2.2 OPM3 (Organizational Project Management Maturity Model) 2.3 KPMMM (Kerzner Project Management Maturity Model) 2.4 PPMMM (Prado Project Management Maturity Model) 2.5 IMPULS Industry 4.0 Readiness 2.6 Maturity Models in Terms of IT, Automation and Telecommunications 3 Methods and Methodology 4 Results 5 Conclusion References Support for Management Decision-Making Based on the “HAM” Method and the DL “Random Forest” Model to Increase Company Efficiency 1 Introduction 2 Literature Review 3 Materials and Methods 3.1 The Hierarchy Analysis Method (HAM) for Selecting a Reliable Building Contractor 3.2 Digital-Bot for Automatic Collection of Information in Order to Select Reliable Construction Contractors 3.3 The Random Forest Deep Learning Model for Predict the Net Profit 4 Results 4.1 The Hierarchy Analysis Method (HAM) for Selecting a Reliable Building Contractor 4.2 Random Forest Deep Learning Model 5 Discussion 6 Conclusions References Digital Transformation of Heat Supply and Unified Heat Supply Organizations Based on the Introduction of Digital Control Elements 1 Introduction 2 Methods and Methodology 3 Research Results 4 Conclusion References Railway Transport Digitalization: Development Methodology and Effects of Digital Implementation Processes 1 Introduction 2 Methods and Data 2.1 Basic Conceptual Provisions Adopted in the Research 3 Research Results 3.1 Analysis of the Compliance of Railways’ Digitalization Processes in Russia with the World Level of Transport Services Quality 3.2 Digital Platforms of Russian Railways and Its Role in Digital Competition in the Transport Services Market 3.3 Below Are Cases of Platform Solutions of JSC “Russian Railways” 3.4 Economic Effects of Railway Digitalization 4 Discussion 5 Conclusion References Digital Transformation of the Corporate Accounting and Finance Process: Limitations and Risks for Russian Companies 1 Introduction 2 Research Methodology 3 Technologies of Digitalization of the Corporate Process “Accounting and Finance” 3.1 Pre-digital Accounting Technologies 3.2 Digital Technologies Used in Accounting and Reporting 3.3 Cases of Digitalization of Russian Companies: ROSSETI and Others 4 Limitations and Risks of Digitalization of the Business Process “Accounting and Finance” 4.1 Limitations 4.2 Risks 4.3 Risk Assessment Matrix for the Implementation of Digitalization in the Business Processes of Companies 5 Conclusion References New Opportunities for Predicting Heat Supply to Consumers in the Context of Digitalization of Operation Processes 1 Introduction 2 Materials and Methods 3 Results 4 Discussion 5 Conclusion References RPA and Choosing Business Processes for Automation 1 Introduction 1.1 History of RPA 1.2 History of Process Mining 2 Methods 2.1 RPA Process Selection 2.2 General Analysis and Best Practices 3 Results 3.1 Research Design 3.2 Definition of a Pool of Theoretical Criteria 4 Discussion and Conclusion References Predicting the Probability of Bankruptcy of Service Sector Enterprises Based on Ensemble Learning Methods 1 Introduction 2 Literature Review 3 Methodology 4 Results 5 Alternative Results 6 Discussion 7 Conclusion References Intellectual Resources of Energy Sector Management in the Frames of Digital Economy 1 Introduction 2 Materials and Methods 3 Results 4 Conclusion References