Designing for People: The Classic of Industrial Design

From the first answering machine ("the electronic brain") and the Hoover vacuum cleaner to the SS Independence and the Bell telephone, the creations of Henry S. Dreyfuss have shaped the cultural landscape of the 20th century. Written in a robust, fresh style, this book offers an inviting mix of professional advice, case studies, and design history along with historical black-and-white photos and the author's whimsical drawings. In addition, the author's uncompromising commitment to public service, ethics, and design responsibility makes this masterful guide a timely read for today's designers. The founding father of modern industrial designer reveals the secrets behind his revolutionary approach in this classic volume. From the first answering machine and the Hoover vacuum cleaner to the SS Independence and the Bell telephone, the creations of Henry S. Dreyfuss have shaped the cultural landscape of the 20th century. His uncompromising commitment to public service, ethics, and design responsibility have inspired generations of industrial designers. First published in 1955, Designing for People is an essential text on how to create the products and devices we use every day. Writing in an engaging, conversational style, Dreyfuss offers an enlightening mix of personal stories, professional advice, case studies, and design history, along with historical black-and-white photos and his own whimsical drawings. A cult read amongst designers for more than half a century, this text is the manifesto of America's greatest industrial designer and the pioneer of a design approach that put people first. Dreyfuss was the designer of the first answering machine, the Hoover vacuum cleaner, the Bell telephone, and much more One of our theories as publishers is to bring out the kind of books we would want to read-even if we did not publish them.