کاربردهای تجزیه و تحلیل داده‌ها در آمریکای لاتین و اقتصادهای نوظهور

"This book focuses on understanding the analytics knowledge management process and its comprehensive application to various socioeconomic sectors. Using cases from Latin America and other emerging economies, it examines analytics knowledge applications where a solution has been achieved. Written for business students and professionals as well as researchers, the book is filled with practical insight into applying concepts and implementing processes and solutions. The eleven case studies presented in the book incorporate the whole analytics process and are useful reference examples for applying the analytics process for SME organizations in both developing and developed economies. The cases also identify multiple tacit factors to deal with during the implementation of analytics knowledge management processes. These factors, which include data cleaning, data gathering, and interpretation of results, are not always easily identified by analytics practitioners.This book introduces the steps to perform analytics work in organizations starting from problem definition and data gathering to solution implementation and evaluation. It presents the Analytics Knowledge Management Process, which is comprised of the following sub-processes: Analytics knowledge creationAnalytics knowledge storage and accessAnalytics knowledge transferAnalytics knowledge application.The real-world cases cover a wide spectrum of topics related to applications, including theoretical treatment. They focus on the description of how to combine analytics methods and techniques, data integration, and appropriate analytics knowledge. This book promotes the understanding of analytics methods and techniques. It guides readers through numerous techniques and methods available to analytics practitioners by explaining the strengths and weaknesses of these methods and techniques. "--Provided by publisher. Read more... Abstract: "This book focuses on understanding the analytics knowledge management process and its comprehensive application to various socioeconomic sectors. Using cases from Latin America and other emerging economies, it examines analytics knowledge applications where a solution has been achieved. Written for business students and professionals as well as researchers, the book is filled with practical insight into applying concepts and implementing processes and solutions. The eleven case studies presented in the book incorporate the whole analytics process and are useful reference examples for applying the analytics process for SME organizations in both developing and developed economies. The cases also identify multiple tacit factors to deal with during the implementation of analytics knowledge management processes. These factors, which include data cleaning, data gathering, and interpretation of results, are not always easily identified by analytics practitioners.This book introduces the steps to perform analytics work in organizations starting from problem definition and data gathering to solution implementation and evaluation. It presents the Analytics Knowledge Management Process, which is comprised of the following sub-processes: Analytics knowledge creationAnalytics knowledge storage and accessAnalytics knowledge transferAnalytics knowledge application.The real-world cases cover a wide spectrum of topics related to applications, including theoretical treatment. They focus on the description of how to combine analytics methods and techniques, data integration, and appropriate analytics knowledge. This book promotes the understanding of analytics methods and techniques. It guides readers through numerous techniques and methods available to analytics practitioners by explaining the strengths and weaknesses of these methods and techniques. "--Provided by publisher "This book focuses on understanding the analytics knowledge management process and its comprehensive application to various socioeconomic sectors. Using cases from Latin America and other emerging economies, it examines analytics knowledge applications where a solution has been achieved. Written for business students and professionals as well as researchers, the book is filled with practical insight into applying concepts and implementing processes and solutions. The eleven case studies presented in the book incorporate the whole analytics process and are useful reference examples for applying the analytics process for SME organizations in both developing and developed economies. The cases also identify multiple tacit factors to deal with during the implementation of analytics knowledge management processes. These factors, which include data cleaning, data gathering, and interpretation of results, are not always easily identified by analytics practitioners. This book introduces the steps to perform analytics work in organizations starting from problem definition and data gathering to solution implementation and evaluation. It presents the Analytics Knowledge Management Process, which is comprised of the following sub-processes: Analytics knowledge creation; Analytics knowledge storage and access; Analytics knowledge transfer; Analytics knowledge application. The real-world cases cover a wide spectrum of topics related to applications, including theoretical treatment. They focus on the description of how to combine analytics methods and techniques, data integration, and appropriate analytics knowledge. This book promotes the understanding of analytics methods and techniques. It guides readers through numerous techniques and methods available to analytics practitioners by explaining the strengths and weaknesses of these methods and techniques."--Provided by publisher Cover 1 Half Title 2 Title Page 4 Copyright Page 5 Contents 6 About the Editor 8 Contributors 10 Introduction 12 Section I: Evolution and Adoption of the Analytics Process 14 1. Evolution of Analytics Concept 16 2. The Analytics Knowledge Management Process 34 Section II: Analytics Knowledge Applications in Latin America and Emerging Economies 64 3. Analytics Knowledge Application to Healthcare 66 4. Diffusion of Adoptions on Dynamic Social Networks: A Case Study of a Real­World Community of Consumers 86 5. Prescriptive Analytics in Manufacturing: An Order Acceptance Illustration 104 6. A Stochastic Hierarchical Approach for a Production Planning System under Uncertain Demands 116 7. Big Data and Analytics for Consumer Price Index Estimation 144 8. Prediction and Explanation in Credit Scoring Problems: A Comparison between Artificial Neural Networks and the Logit Model 154 9. A Multi-Case Approach for Informational Port Decision Making 172 10. Data Analytics to Characterize University-Based Companies for Decision Making in Business Development Programs 200 11. Statistical Software Reliability Models 220 12. What Latin America Says about Entrepreneurship? An Approach Based on Data Analytics Applications and Social Media Contents 242 13. Healthcare Topics with Data Science: Exploratory Research with Social Network Analysis 266 Index 278 Content: Cover Half Title Title Page Copyright Page Contents About the Editor Contributors Introduction Section I: Evolution and Adoption of the Analytics Process 1. Evolution of Analytics Concept 2. The Analytics Knowledge Management Process Section II: Analytics Knowledge Applications in Latin America and Emerging Economies 3. Analytics Knowledge Application to Healthcare 4. Diffusion of Adoptions on Dynamic Social Networks: A Case Study of a Real­World Community of Consumers 5. Prescriptive Analytics in Manufacturing: An Order Acceptance Illustration 6. A Stochastic Hierarchical Approach for a Production Planning System under Uncertain Demands 7. Big Data and Analytics for Consumer Price Index Estimation 10. Data Analytics to Characterize University-Based Companies for Decision Making in Business Development Programs 11. Statistical Software Reliability Models 12. What Latin America Says about Entrepreneurship? An Approach Based on Data Analytics Applications and Social Media Contents This book is about the application of analytics processes to organizations in Latin American and emerging economies. The selected cases illustrate the steps in the analytics knowledge process, including strategic and tactical actions. The book demonstrates that analytics is for organizations of any size and for developing markets.