Crush It! : Why NOW Is the Time to Cash In on Your Passion

"Do you have a hobby you wish you could do all day? An obsession that keeps you up at night? Now is the perfect time to take those passions and make a living doing what you love. In CRUSH IT! Why NOW Is The Time To Cash In On Your Passion, Gary Vaynerchuk shows you how to use the power of the Internet to turn your real interests into real businesses. Gary spent years building his family business from a local wine shop into a national industry leader. Then one day he turned on a video camera, and by using the secrets revealed in this book, transformed his entire life and earning potential by building his personal brand. By the end of this book, any reader will have learned how to harness the power of the Internet to make their entrepreneurial dreams come true. Step by step, CRUSH IT! is the ultimate driver's manual for modern business. Gary Vaynerchuk has captured attention with his pioneering, multi-faceted approach to personal branding and business. After primarily utilizing traditional advertising techniques to build his family's local retail wine business into a national industry leader, Gary rapidly leveraged social media tools such as Twitter and Facebook to promote Wine Library TV, http://tv.winelibrary.com, his video blog about wine. Gary has always had an early-to-market approach, launching Wine Library's retail website in 1997 and Wine Library TV in February of 2006. His lessons on social media, passion, transparency, and reactionary business are not to be missed!"--Provided by publisher.

crush It! 2.0: The Audiobook: Read By Gary Vaynerchuk, This Audiobook Version Contains Additional Material Not Found In The Bestselling Hardcover Edition.

do You Have A Hobby You Wish You Could Indulge In All Day? An Obsession That Keeps You Up At Night? Now Is The Perfect Time To Take That Passion And Make A Living Doing What You Love. In Crush It! Why Now Is The Time To Cash In On Your Passion, Gary Vaynerchuk Shows You How To Use The Power Of The Internet To Turn Your Real Interests Into Real Businesses. Gary Spent Years Building His Family Business From A Local Wine Shop Into A National Industry Leader. Then One Day He Turned On A Video Camera, And By Using The Secrets Revealed Here, Transformed His Entire Life And Earning Potential By Building His Personal Brand. By The End Of This Book, Readers Will Have Learned How To Harness The Power Of The Internet To Make Their Entrepreneurial Dreams Come True. Step By Step, Crush It! Is The Ultimate Driver's Manual For Modern...

publishers Weekly

yet Another Rallying Cry To The Banner Of Turning Your Passion Into A Career, From Braggadocio-ridden Entrepreneur Vaynerchuk. After Taking Over His Father's Local Liquor Store, Shopper's Discount Liquors, And Building It From A $4 Million Business To A $50 Million One, He Created The Wine-tasting Blog Wine Library Tv And Discovered The Power Of The Internet For Driving Sales. This Book Shares His Experience And Step-by-step Advice For Using Twitter, Facebook, Etc., And Suggestions For Monetizing An Online Persona, Reiterating That The Internet Makes It Possible For Anyone To Make Serious Cash By Turning What They Love Most Into Their Personal Brand. His Enthusiasm Is Admirable And His Advice Solid, But There's Nothing New Here, And His Unappealing Swagger—repeated Stories Of How He “crushed It” And “dominated” Grate Particularly—gives His Story More The Tone Of Adolescent Peacocking Than Of Worthwhile And Sober Business Advice. (oct.)

Многие люди настоятельно советуют не превращать хобби в работу, но Гари Вайнерчук категорически с этим не согласен. Однажды он сделал в точности наоборот - и не прогадал. В своей книге он призывает читателей бросить постылую работу и наконец-то посвятить себя делу, к которому лежит душа. Эмигрировав в Америку из Белоруссии, Вайнерчук уже к 35 годам сумел прославиться на всю страну. В 2006 году он создал Wine Library TV - популярный видеоблог, на который обратили внимание многие СМИ. Благодаря этому блогу Вайнерчук снискал известность как один из ведущих американских экспертов по винам, одновременно завоевав репутацию специалиста в области интернет-маркетинга. Незамысловатый стиль его видеороликов резко контрастирует с текстами большинства других экспертов по винам, понятными лишь узкому кругу ценителей. В книге автор подробно описывает, как создать личный бренд в Интернете, а затем продвигать его в социальных сетях. Несмотря на то, что эта тема далеко не нова в деловой литературе, а автор несколько наивно полагает, что его успех может повторить любой другой человек, getAbstract высоко оценивает искренность его советов и рекомендует эту живо написанную книгу начинающим предпринимателям, а также всем тем, кто только знакомится с миром социальных сетей Do you have a hobby you wish you could indulge in all day? An obsession that keeps you up at night? Now is the perfect time to take that passion and make a living doing what you love. In Crush It! Why NOW Is the Time to Cash In on Your Passion, Gary Vaynerchuk shows you how to use the power of the Internet to turn your real interests into real businesses. Gary spent years building his family business from a local wine shop into a national industry leader. Then one day he turned on a video camera, and by using the secrets revealed here, transformed his entire life and earning potential by building his personal brand. By the end of this book, readers will have learned how to harness the power of the Internet to make their entrepreneurial dreams come true. Step by step, Crush It! is the ultimate driver’s manual for modern business. “The name GaryVee has become synonymous with motivating an entire generation. No one understands the power of social media better than Gary, because none of what he preaches is theory—it’s an understanding born from his deep experience in business and in life.” — Casey Neistat Do you have a hobby you wish you could indulge in all day? Now is the perfect time to take that passion and make a living doing what you love. Marketer Gary Vaynerchuk shows you how to use the power of the Internet to turn your real interests into real businesses. Gary spent years building his family business from a local wine shop into a national industry leader; then one day he turned on a video camera, and by using the secrets revealed here, transformed his entire life and earning potential by building his personal brand. By the end of this book, readers will have learned how to harness the power of the Internet to make their entrepreneurial dreams come true.--From publisher description In Crush It!, online marketing trailblazer Gary Vaynerchuk tells business owners what they need to do to boost their sales using the internet—just as he has done to build his family's wine store from a $4 million business to a $60 million one. Crush It! will show readers how to find their passion, then step by step how to turn it into a flourishing, monetized business. Passion is everything Success is in your DNA Build your personal brand A whole new world Create great content Chose your platform Keep it real very real Create community: digging your Internet trench The best marketing strategy every Make the world listen Start monetizing Roll with it Legacy is greater than currency Conclusion: The time is now, the message is forever. Describes how to use the internet to turn your passion into a successful business. Uses the author as an example of someone who has transformed a family business into a national industry leader