خلاقیت و حل مسئله (کتابخانه موفقیت برایان تریسی)

The hallmark of an exceptional career is the ability to devise innovative solutions for work challenges. Therefore, creative thinking skills are vital for your professional advancement. Recent research has revealed a direct causality between ideas and profitability, which means that in today's competitive and technology-rich work environment, the most crucial element separating an extraordinary career from an ordinary one is creative thinking skills. As one of the world's premiere success experts, Brian Tracy knows anyone can become more creative by practicing with a few helpful tools. This concise, easy-to-read book guides you to immediately begin generating a stream of productive ideas. In Creativity & Problem Solving, Tracy reveals 21 proven techniques that will help you: Stimulate the three primary triggers to creativity Inspire a creative mindset in staff through recognition, rewards, and environment Use methods to solve problems, improve systems, devise new products, and come up with fresh, exciting marketing angles Ask focused questions to generate elegant solutions Understand the difference between mechanical and adaptive thinking Rigorously evaluate new ideas without shutting down the creative impulse Containing mind-stimulating exercises and down-to-earth strategies, Creativity & Problem Solving will help you tap into the root source of their own intuitive genius—and gain the winning edge they've been missing all this time. The crucial element separating an exceptional career from a lackluster one is the ability to devise innovative solutions to work challenges. With research showing the direct relationship between ideas and profitability, creative thinking skills are vital to professional advancement. As one of the world's premiere success experts, Brian Tracy knows that creativity can be developed with practice and a few helpful tools. This concise book reveals 21 proven, practical techniques readers can use to immediately begin generating a stream of productive ideas, including how to: Stimulate the three primary triggers to creativity Inspire a creative mindset in staff through recognition, rewards, and environment Use methods such as Brainstorming, Zero-Based Thinking, Nominal Group Technique, and Lateral Thinking to solve problems, improve systems, devise new products, and come up with fresh, exciting marketing angles Ask focused questions to generate elegant solutions Understand the difference between mechanical and adaptive thinking Rigorously evaluate new ideas . . .without shutting down the creative impulse Containing mind-stimulating exercises and down-to-earth strategies, this career-changing book helps anyone tap into the root source of their own intuitive genius. The crucial element separating an exceptional career from a lackluster one is the ability to devise innovative solutions to work challenges. Brian Tracy's book reveals 21 proven, practical techniques readers can use to immediately begin generating a stream of productive ideas, including how to: stimulate the three primary triggers to creativity; inspire a creative mindset in staff through recognition, rewards, and environment; use methods such as brainstorming, Zero-Based Thinking, Nominal Group Technique, and lateral thinking to solve problems; improve systems, devise new products, and come up with fresh, exciting marketing angles; ask focused questions to generate elegant solutions; understand the difference between mechanical and adaptive thinking; and rigorously evaluate new ideas ... without shutting down the creative impulse. -- Edited summary from book The root sources of creativity Three triggers to creativity The mindstorming method Questioning to stimulate creativity Brainstorming: unlocking the power of your tream Optimism is the key Develop the qualities of genius Problem solving in seven steps Mind-stimulating exercises Use your three minds for thinking Practice two approaches to thinking Practice lateral thinking How your mind works Systematic problem solving revisited Practice zero-based thinking Face reality Don't let roadblocks be a problem The seven sources of innovation Ten creative solutions to obsolete products The value-engineering principle Evaluate your ideas. There's a direct link between creativity and career success, and so the businessperson who generates more ideas on a daily basis is the one most likely to move ahead! As one of the world's premiere success experts, Brian Tracy knows that creativity can be developed with practice and a few helpful tools. In Creativity & Problem Solving, Tracy reveals 21 practical techniques readers can use to immediately begin generating a stream of productive ideas, including how to: stimulate the three primary triggers to creativity; ask focused questions to generate elegant solutions; rigorously evaluate new