Contemporary Corporate Strategy: Global Perspectives (Routledge Studies in International Business and the World Economy)

With the onset of the third millennium, increasing numbers of corporations around the world have been undergoing cultural and mindset shift paradigms whilst developing corporate strategies that are increasingly attuned to the highly competitive and dynamic business realities arising from globalising national economies around the world. This research book represents an eclectic collection of latest research articles and empirical studies conducted in different parts of the world on corporate strategy, including usually neglected countries of study such as Germany, Turkey, Greece and Spain. This research book contains over twenty research papers examining various aspects of corporate strategy in different national and international settings, this book is intended to equip readers with the latest knowledge to understand the complexities of corporate strategy both at a theoretical and operational levels.В Further, the book is specifically written with the needs of the students of strategy both at an undergraduate and postgraduate who may want to gain contemporary knowledge of strategy based on empirical research. Book Cover......Page 1 Title......Page 6 Copyright......Page 7 Dedication......Page 8 Contents......Page 10 Tables......Page 18 Figures......Page 20 Contributors......Page 21 Preface......Page 23 Acknowledgements......Page 24 1 Globalisation and the multinational enterprises’ corporate strategy in the third millennium......Page 26 2 Growth and innovation strategies in global competition......Page 49 3 Determinant factors of the entry mode choice in diversification moves: An integrative framework......Page 68 4 A meta-analysis of organisational innovation: Moderator effects of internal and market variables......Page 86 5 Global ethical challenges and multinational enterprises strategic responses: In search of a new world ethics......Page 101 6 Strategic alignment of information systems development......Page 115 7 Effective global negotiation strategies for corporate managers and leaders in the third millennium......Page 123 8 Strategies of multinational enterprises of small economies: The case of Greek multinationals in Eastern Europe 1990–2005......Page 139 9 The merger phenomenon in higher education......Page 156 10 Effective corporate strategies for implementation of quality management in service organisations: An empirical research study......Page 164 11 Adaptation of Polish hospitals to radical environmental change......Page 189 12 Evolution of structure and strategy of the Turkish automobile industry......Page 206 13 The effects of causal ambiguity on firm performance: An empirical analysis of Spanish manufacturing firms......Page 241 14 A firm’s strategic orientation and performance: Exploring the moderating factors......Page 255 15 Strategies for best practice in project management: A global perspective......Page 277 16 Organisational size, distinctive competencies and performance......Page 294 17 Strategies for developing an excellence paradigm of intraorganisational marketing culture and quality management......Page 310 18 Effective strategies for conflict management: Managerial conflict resolution approaches across the globe......Page 326 19 Managing the potential conflict with an external advisor within the acquisition process......Page 339 20 Managing innovation and learning in dynamic environments: The role of rapid response capabilities......Page 353 Index......Page 368 Globalization is a universal phenomenon and so are strategic responses of the companies striving to be successful in the globalized economy. This book presents an array of international perspectives and case studies on global corporate strategy This book represents an eclectic collection of international research articles and empirical studies on corporate strategy, intended to equip readers with the latest knowledge to understand its theoretical and operational complexity