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Consumer Psychology of Tourism, Hospitality and Leisure (Cabi Publishing)

معرفی کتاب «Consumer Psychology of Tourism, Hospitality and Leisure (Cabi Publishing)» نوشتهٔ A. G. Woodside (editor), G. I. Crouch (editor), J. Mazanec (editor), Martin Oppermann (editor), M. Sakai (editor)، منتشرشده توسط نشر CABI Publishing در سال 1999. این کتاب در فرمت pdf، زبان انگلیسی ارائه شده است.

Developed from a symposium held in Hawaii in August 1998, this book focuses on the diverse subject of consumer psychology as applied to the fields of tourism, hospitality and leisure. It provides a general review of current thinking and presents several new theories and methods of analysis. It consists of 20 chapters, divided into five parts, and is essential reading for researchers and practitioners dealing with consumers and their choices and perceptions. The examples included are international in nature and provide a well-balanced book. Authors contributing to the book are well-respected authorities from the UK, USA, Australia, New Zealand and continental Europe. Contributors Preface 1 Building Foundations for Understanding the Consumer Psychology of Tourism, Hospitality and Leisure 2 Chapter two Profiling the One- and Two-star Hotel Guests for Targeted Segmentation Action: a Descriptive Investigation of Risk Perceptions, Expectations, Disappointments and Information Processing Tendencies 3 The Influence of Consumers’ Emotions on their Service Product Evaluation 4 Validating a Guttman-type Social Distance Scale for Explaining Residents’ Attitudes towards Tourism 5 Motivation for Domestic Tourism: a Case Study of the Kingdom of Saudi Arabia 6 Ecotourists’ Environmental Learning Opportunity as a Source of Competitive Advantage: Are Ecotourism Operators Missing the Boat with their Advertising? 7 Domestic Leisure Traveller Consumption Systems 8 Tourist Activity Planning in Congested Urban Tourism Environments: Towards a Game-theoretic Model and Decision Support System 9 Comparing First-time and Repeat Visitors’ Activity Patterns in a Tourism Environment 10 A Study of Tourist Decision Processes: Algarve, Portugal 11 The Consumption of Association Convention Sites: Preliminary Results from a Study of Site Choice 12 Context and Dynamics of Social Interaction and Information Search in Decision Making for Discretionary Travel 13 A Duality in Vacation Decision Making 14 A Model of Vacation Choice: an Integration of Personality and Vacation Choice with Leisure Constraints Theory 15 Effects of Holiday Packaging on Tourist Decision Making: Some Preliminary Results 16 An Examination of the Antecedents and Consequences of Customer Satisfaction 17 First-time and Repeat Visitors to Orlando, Florida: a Comparative Analysis of Destination Satisfaction 18 Aristotelian Ethical Values within a Tourism/Hospitality Industry Context 19 The Role of Expressive and Instrumental Factors in Measuring Visitor Satisfaction 20 Profiling Airline Web Users: a Segmentation Approach 21 Towards More Thorough Data-driven Segmentation in Tourism: a Tracking Framework for Exploring Segment Development 22 Sustainable Tourism and Stakeholder Groups: a Case Study of Colorado Ski Resort Communities 23 Cultural Determinants of Tourist Intention to Return 24 Towards the Conceptualization of Tourism Destination Loyalty 25 Measuring Comparative Performance of Vacation Destinations: Using Tourists’ Self-reported Judgements as an Alternative Approach 26 Cross-cultural Behaviour Research In Tourism: a Case Study on Destination Image 27 Journeys of the Imagination? The Cultural Tour Route Revealed Index "This book focuses on the diverse subject of consumer psychology as applied to the fields of tourism, hospitality and leisure. It provides a general review of current thinking and presents several new theories and methods of analysis. It is an essential reader for researchers and practitioners dealing with consumers and their choices and perceptions. The specific examples included are international in nature and provide a well-balanced book which will be of particular interest to those studying and researching in the areas of marketing, tourism, hospitality and leisure."--Jacket

based On Papers Presented At The Second Symposium On Consumer Psychology Of Tourism, Hospitality, And Leisure, This Volume Reflects On The Progress In Consumer Psychology Theory And Research. It Focuses On Consumer Decision Making For Evaluating Choice Alternatives In Tourism, Leisure, And Hospitality Operations. It Deals With Problems Such As Coping With Nonlinear Utility Functions, Capturing Highly Emotional Product Attributes, Incorporating Noncompensatory Decision Rules, And Accounting For Unobserved Heterogeneity In A Consumer Population.

The field of consumer research generally, and consumer psychology and behaviour more specifically, has, in this age of consumption, attracted growing interest from marketing scholars and practitioners, psychologists, social scientists, government policy makers, competition and consumer regulators, consumer advocacy groups, and of course consumers themselves - the general public.
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