Chinese for Business and Professionals in the Workplace : Reaching Across Disciplines

This volume presents a series of the most up-to-date studies on Chinese for Specific Purposes (CSP), an area that has been underrepresented in Language for Specific Purposes (LSP). Drawing from the insights and trends in mainstream theoretical and methodological LSP research, chapters in this volume explore novelties that CSP has developed to prepare Chinese for professional learners for the global economy. These encompass: * needs analysis of less-surveyed high school Business Chinese or CSP academic writing classes * developments on internationally oriented engineering and internship programs in China * innovations in Chinese for business or legal materials development and review on textbook pragmatics * studies on language arts and Chinese language use in specific or business settings * technology-driven, project-based learning — or discipline-specific curriculum design. Robustly supported by studies and analysis on the global scale, this volume comprises contributions by professionals from universities across Asia and the United States, each with decades of expertise in LSP. These chapters offer critical insights necessary to help LSP researchers and educators rethink curricula and develop new initiatives for LSP. They may also serve as transferable operations that enhance the practice of LSP as a crucial component of second language education. Cover Half Title Endorsements Title Copyright Contents List of contributors Introduction: preparing learners for the workplace: Chinese for business and professionals Part I Overview and rationale 1 Insights and innovation from languages for specific purposes 2 Why should we seriously consider teaching Chinese for specific purposes? Part II Learning needs, curriculum design, and course development 3 Course design of Business Chinese in Marketing – teaching the case of Chun Shui Tang 4 A Business Chinese program with an internship component: an application of goal-setting theory 5 The Chinese International Engineering Program: history, development, and curriculum refinement 6 Needs analysis of Business Chinese course for a high school dual enrollment program 7 Needs analysis for CSP writing curriculum design Part III Transformative approaches to Business Chinese 8 Comprehensive analysis of pragmatic information in Business Chinese conversational textbooks 9 Using WeChat in a Business Chinese class 10 Becoming professionals: ecological role-play 11 New directions in Business Chinese instructional materials development 12 A study of psychomotor learning modules for Business Chinese speaking fluency and accuracy 13 Business Chinese from the learner’s perspective Part IV Other perspectives on Chinese for specific purposes 14 Language arts and Chinese for specific purposes 15 Workplace simulations: test-driving life in professional contexts 16 A case study in conceptualizing, drafting, and implementing course materials for Chinese for Legal Purposes: the China Law Reader 17 Discipline-specific Chinese language teaching in higher education: a case study in Hong Kong 18 A study of the languages used on official websites of international economic and business organizations 19 Incorporating Project-Based Language Learning into Chinese language training for specific purposes Index "This volume presents a series of the most up-to-date studies on Chinese for Specific Purposes (CSP), an area that has been underrepresented in Language for Specific Purposes (LSP). Drawing from the insights and trends in mainstream theoretical and methodological LSP research, chapters in this volume explore novelties that CSP has developed to prepare Chinese for professional learners for the global economy. These encompass: needs analysis of less-surveyed high school business Chinese or CSP academic writing classes; developments on internationally oriented engineering and internship programs in China; innovations in Chinese for business or legal materials development and review on textbook pragmatics; studies on language arts and Chinese language use in specific or business settings; technology-driven, project-based learning - or discipline-specific curriculum design. Robustly supported by studies and analysis on the global scale, this volume comprises contributions by professionals from universities across Asia and the United States, each with decades of expertise in LSP. These articles offer critical insights necessary to help LSP researchers and educators rethink curricula and develop new initiatives for LSP. They may also serve as transferrable operations that enhance the practice of LSP as a crucial component of second language education"-- Provided by publisher