China Management Handbook: The Comprehensive Question and Answer Guide to the World's Most Important Emerging Market

With China's accession to the WTO in Spring 2002 it is essential that Western investors and business people get an effective 'tool kit' which enables them to succeed in the highly competitive Chinese market and to deal with the issues and changes that the WTO will bring. As a guide for western investors this book gives the answer to the 100 most crucial questions on operating or restructuring business in China. The question and answer format allows the reader to select information quickly for a specific situation. This Essential Guide Gives The Answers To The Most Crucial Questions Investors Need To Know When Operating Or Restructuring A Business In China. The Question-and-answer Format Allows The Reader Easily To Select Information For A Specific Situation. It Is The Result Of Years Of Research By Three China Specialists With Different Professional Backgrounds.--book Jacket. What Should A China Manager Know About China's Economy, Politics And Society? -- What Kind Of Strategic And Organisational Issues Have To Be Taken Into Consideration? -- What Are The Most Relevant Issues In Recruitment Of Personnel? -- What Is Important In Personnel Development? -- How Do I Get Reliable Market Information? -- How Do I Plan A Successful Marketing Campaign In China? -- How Do I Create A Strong Sales Concept? -- What Are The Most Relevant Production-related Issues? -- Which Are The Most Crucial Finance-related Issues? -- How Can I Restructure My Business In China? Engelbert Boos, Christine Boos, Frank Sieren ; Foreword By Chris Patten. Includes Bibliographical References (p. 385-389) And Index. Contents......Page 8 List of Illustrations......Page 13 List of Tables......Page 14 Preface......Page 16 Acknowledgements......Page 18 List of Abbreviations......Page 20 Foreword......Page 23 1. What Should a China Manager Know about China's Economy, Politics and Society?......Page 26 2. What Kind of Strategic and Organisational Issues Have to be Taken into Consideration?......Page 92 3. What are the Most Relevant Issues in Recruitment of Personnel?......Page 141 4. What is Important in Personnel Development?......Page 198 5. How Do I Get Reliable Market Information?......Page 224 6. How Do I Plan a Successful Marketing Campaign in China?......Page 262 7. How Do I Create a Strong Sales Concept?......Page 297 8. What are the Most Relevant Production-related Issues?......Page 326 9. What are the Most Crucial Finance-related Issues?......Page 352 10. How Can I Restructure my Business in China?......Page 389 Bibliography......Page 410 Index......Page 415 With China's accession to the WTO in Spring 2002 it is essential that Western investors and business people get an effective'tool kit'which enables them to succeed in the highly competitive Chinese market and to deal with the issues and changes that the WTO will bring. As a guide for western investors this book gives the answer to the 100 most crucial questions on operating or restructuring business in China. The question and answer format allows the reader to rapidly select information for a specific situation. One of the most important preconditions for successful business in China is a reliable evaluation of the political, economic and social situation of this complex country.