Brown is the new white : how the demographic revolution has created a new American majority

**__**__\* NEW YORK TIMES__**__ **BESTSELLER**__\* WASHINGTON POST__ BESTSELLER \***Despite the abundant evidence from Obama's victories proving that the U.S. population has fundamentally changed, many progressives and Democrats continue to waste millions of dollars chasing white swing voters. Explosive population growth of people of color in America over the past fifty years has laid the foundation for a New American Majority consisting of progressive people of color (23 percent of all eligible voters) and progressive whites (28 percent of all eligible voters). These two groups make up 51 percent of all eligible voters in America right now, and that majority is growing larger every day. Failing to properly appreciate this reality, progressives are at risk of missing this moment in history--and losing.A leader in national politics for thirty years, Steve Phillips has had a front-row seat to these extraordinary political changes. A civil rights lawyer and a senior fellow at the Center for American Progress, Phillips draws on his extensive political experience to unveil exactly how people of color and progressive whites add up to a new majority, and what this means for U.S. politics and policy. A book brimming with urgency and hope, __Brown Is the New White__ exposes how far behind the curve Democrats are in investing in communities of color--while illuminating a path forward to seize the opportunity created by the demographic revolution. The New York Times and Washington Post bestseller that sparked a national conversation about America's new progressive, multiracial majority, updated to include data from the 2016 electionWith a new preface and afterword by the authorWhen it first appeared in the lead-up to the 2016 election, Brown Is the New White helped spark a national discussion of race and electoral politics and the often-misdirected spending priorities of the Democratic party. This'slim yet jam-packed call to action'(Booklist) contained a'detailed, data-driven illustration of the rapidly increasing number of racial minorities in America'(NBC News) and their significance in shaping our political future. Completely revised and updated to address the aftermath of the 2016 election, this first paperback edition of Brown Is the New White doubles down on its original insights. Attacking the'myth of the white swing voter'head-on, Steve Phillips, named one of'America's Top 50 Influencers'by Campaigns & Elections, closely examines 2016 election results against a long backdrop of shifts in the electoral map over the past generation—arguing that, now more than ever, hope for a more progressive political future lies not with increased advertising to middle-of-the-road white voters, but with cultivating America's growing, diverse majority. Emerging as a respected and clear-headed commentator on American politics at a time of pessimism and confusion among Democrats, Phillips offers a stirring answer to anyone who thinks the immediate future holds nothing but Trump and Republican majorities. * NEW YORK TIMES BESTSELLER * WASHINGTON POST BESTSELLER * Despite the abundant evidence from Obama's victories proving that the U.S. population has fundamentally changed, many progressives and Democrats continue to waste millions of dollars chasing white swing voters. Explosive population growth of people of color in America over the past fifty years has laid the foundation for a New American Majority consisting of progressive people of color (23 percent of all eligible voters) and progressive whites (28 percent of all eligible voters). These two groups make up 51 percent of all eligible voters in America right now, and that majority is growing larger every day. Failing to properly appreciate this reality, progressives are at risk of missing this moment in history--and losing. A leader in national politics for thirty years, Steve Phillips has had a front-row seat to these extraordinary political changes. A civil rights lawyer and a senior fellow at the Center for American Progress, Phillips draws on his extensive political experience to unveil exactly how people of color and progressive whites add up to a new majority, and what this means for U.S. politics and policy. A book brimming with urgency and hope, Brown Is the New White exposes how far behind the curve Democrats are in investing in communities of color--while illuminating a path forward to seize the opportunity created by the demographic revolution. Progressive People Of Color Now Make Up 29 Percent Of The Entire U.s. Population, And Progressive Whites Make Up 26 Percent Of The Population. In A Book Brimming With Optimism, Steve Phillips, The Founding Chairman Of A Group Dedicated To Realizing The Promise Of This New Majority, Shows How We Are Now Positioned To Overcome The Racial Barrier That Has Divided Our Electorate For The Past Two Centuries. Together, These Two Groups Form A Progressive Majority For The First Time, With Huge Potential Implications For...everything.--publisher's Description. 51 Percent (and Growing Every Day): The New American Majority -- Meet The New American Majority -- Blinded By The White -- Requiem For The White Swing Voter -- Fewer Smart Ass White Boys -- Invest Wisely -- What Is Justice? Policy Priorities For The New American Majority -- Conservatives Can Count -- Conclusion: From Fear To Hope. Steve Phillips. Includes Bibliographical References And Index. Progressive people of color now make up 29 percent of the entire U.S. population, and progressive whites make up 26 percent of the population. In a book brimming with optimism, Steve Phillips, the founding chairman of a group dedicated to realizing the promise of this new majority, shows how we are now positioned to overcome the racial barrier that has divided our electorate for the past two centuries. Together, these two groups form a progressive majority for the first time, with huge potential implications for & everything.--Publisher's description