Basics Typography 02 : Using Type

Basics Typography: Using Type provides students with a comprehensive introduction to the subject of Typography. What typography is (and what it isn't), how and when to use it, and how to refine typographic etiquette are all covered in this essential reference book. This book is a key introductory text for undergraduates studying Graphic Design and Visual Communication, and for all students with an interest in Typography. "Basics Typography 02: Using Type is a wide ranging and practical guide to typography. The book starts with an exploration of how to define type, where it is found and its many different uses. It goes on to examine layout and practice within a graphic design context, teaching designers how to work with type through specific projects and student exercises. Highly illustrated, this title contains images of historically important work alongside many examples from contemporary design studios. A helpful running glossary and examples of successful student and professional work make this an esential handbook for students of graphic design and visual communication."--Bloomsbury Publishers "Using type contains examples of historically important work, as well as of contemporary practice and successful student work, demonstrating an empathetic understanding of the learning experience at these important stages in a student's development. The book is structured to allow for progressive learning and follows the paths of consideration that a designer may employ whilst working through a specific projects."--Publisher description