Ask : the counterintuitive online formula to discover exactly what your customers want to buy ... create a mass of raving fans ... and take any business to the next level

Machine generated contents note: pt. I ASK: THE STORY -- ch. 1 You: Who, What, & Why ... -- ch. 2 Strange Questions ... and Stranger Answers -- ch. 3 The Discovery -- ch. 4 My Crisis -- ch. 5 Working Hard for the Dream -- ch. 6 An Unexpected Twist -- ch. 7 The Letter -- ch. 8 Standing on the Shoulders of Giants -- ch. 9 Taking the Leap -- ch. 10 Things Finally Come Together -- pt. II ASK: THE METHODOLOGY -- ch. 11 Getting Started: How to Read the Ask Formula Methodology -- ch. 12 The Process: Prepare, Persuade, Segment, Prescribe, Profit, Pivot -- ch. 13 Prepare: The Deep Dive Survey -- ch. 14 Persuade: The Prospect Self-Discovery Landing Page -- ch. 15 Segment: The Micro-Commitment Bucket Survey -- ch. 16 Prescribe: The Post-Survey Sales Prescription -- ch. 17 Profit: The Profit Maximization Upsell Sequence -- ch. 18 Pivot: The Email Follow-Up Feedback Loop -- ch. 19 Case Study #1 Tennis Training -- Zero to $250,000 in 6 Months.;Note continued: ch. 20 Case Study #2 Water Ionizer Market -- $750,000 in 5 Days -- ch. 21 Why: The Reason For Writing This Book -- ch. 22 Next Steps: Now It's Your Turn to Ask. "What Ryan Levesque has done is give you the art and the science behind figuring out EXACTLY what your prospects want... and then delivering it via an incredibly effective sales process. Buy this book and put the formula to work in your business - the results speak for themselves." - Jeff Walker, #1 NY Times bestselling author of "Launch" "I am going to put the brilliant advice Ryan presents in Askto work immediately. This is the most innovative, practical and useful business book I have read in years." - Reid Tracy, CEO Hay House, Inc. "Before you finish the first third of the book, you'll be eager to jump ahead and implement his process immediately - it's that powerful!" - Annie Hyman Pratt, former CEO of The Coffee Bean and Tea Leaf and CEO of IMPAQ Entrepreneur Business Execution Systems "Ask may be the most important book written for anyone who sells products or services directly to consumers since Breakthrough Advertising was published in 1966. Ryan Levesque will go down in history as the marketer who used his background to change the way products and services are sold online." - Brian Kurtz, Business Builder of Boardroom, Inc. and Serial Direct Marketer THE “MIND-READING” SYSTEM THAT IS REVOLUTIONIZING ONLINE BUSINESS Do you know how to find out what people really want to buy? (Not what you think they want, not what they say they want, but what they really want?) The secret is asking the right questions - and the right questions are not what you might expect. Ask is based on the compelling premise that you should NEVER have to guess what your prospects and customers are thinking. The Ask Formula revealed in this book has been used to help build multi-million dollar businesses in 23 different industries, generating over $100 million dollars in sales in the process. You ‘ll discover why the Ask Formula is arguably THE most powerful way to discover EXACTLY what people want to buy and how to give it to them - and in a way that makes people fall in love with you and your company. In this tell-all book, expert online marketer Ryan Levesque (featured in CNBC, Yahoo Finance, The Miami Herald, The San Francisco Chronicle, Mass Market Retailer, Bloomberg Businessweek and more) turns everything you know about customer surveys on its head. You ‘ll discover how Ryan Levesque developed his proven system for creating survey-based, customized sales funnels. And you ‘ll also learn how YOU can implement the same system in your own business - no matter your market. The Ask Formula blueprint is laid out in clear and detailed steps for anyone to use and adapt. Whether you ‘re an aspiring Internet entrepreneur, advanced online marketer, or established business owner, this book will both inspire you and show you how to skyrocket your online income - while creating a mass of raving fans in the process - simply by asking the right questions in a surprisingly different way. For people looking to scale up their business, Askwill utterly transform how you think about consumer behavior and selling online. For example, you ‘ll learn: How to increase your income by 36% by asking potential customers this slightly unusual 4 word question. Why most businesses are doing surveys all wrong (and the one question you should NEVER be asking your prospects) And much, much more... Discover for yourself why leading marketers all use and recommend the Ask formula. "Investigation based sales is the most profitable type of selling. Ryan Levesque explains how to utilize this powerful technique beautifully in his book ASK." - James Schramko, SuperFastBusiness.com "There are so many great strategies in this book that will grow your business it's flat out crazy. I highly recommend Ask to every business owner that wants to increase sales and customer happiness." - Christian Mickelsen, #1 Best Selling Author of Get Clients Today "If you do nothing else to improve your marketing this year, you have to read Chapter 12 of Ryan Levesque's book, Ask." - Sebastien Night, Founder, The French Marketer, #1 online business training corporation in France "What Ryan Levesque has done is give you the art and the science behind figuring out EXACTLY what your prospects want... and then delivering it via an incredibly effective sales process. Buy this book and put the formula to work in your business - the results speak for themselves." - Jeff Walker, #1 NY Times bestselling author of "Launch" "I am going to put the brilliant advice Ryan presents in Ask to work immediately. This is the most innovative, practical and useful business book I have read in years." - Reid Tracy, CEO Hay House, Inc. "Before you finish the first third of the book, you'll be eager to jump ahead and implement his process immediately - it's that powerful!" - Annie Hyman Pratt, former CEO of The Coffee Bean and Tea Leaf and CEO of IMPAQ Entrepreneur Business Execution Systems " Ask may be the most important book written for anyone who sells products or services directly to consumers since Breakthrough Advertising was published in 1966. Ryan Levesque will go down in history as the marketer who used his background to change the way products and services are sold online." - Brian Kurtz, Business Builder of Boardroom, Inc. and Serial Direct Marketer THE |́|MIND-READING|́| SYSTEM THAT IS REVOLUTIONIZING ONLINE BUSINESS Do you know how to find out what people really want to buy? (Not what you think they want, not what they say they want, but what they really want?) The secret is asking the right questions - and the right questions are not what you might expect. Ask is based on the compelling premise that you should NEVER have to guess what your prospects and customers are thinking. The Ask Formula revealed in this book has been used to help build multi-million dollar businesses in 23 different industries, generating over $100 million dollars in sales in the process. You |́|ll discover why the Ask Formula is arguably THE most powerful way to discover EXACTLY what people want to buy and how to give it to them - and in a way that makes people fall in love with you and your company. In this tell-all book, expert online marketer Ryan Levesque (featured in CNBC, Yahoo Finance, The Miami Herald , The San Francisco Chronicle , Mass Market Retailer , Bloomberg Businessweek and more) turns everything you know about customer surveys on its head. You |́|ll discover how Ryan Levesque developed his proven system for creating survey-based, customized sales funnels. And you |́|ll also learn how YOU can implement the same system in your own business - no matter your market. The Ask Formula blueprint is laid out in clear and detailed steps for anyone to use and adapt. Whether you |́|re an aspiring Internet entrepreneur, advanced online marketer, or established business owner, this book will both inspire you and show you how to skyrocket your online income - while creating a mass of raving fans in the process - simply by asking the right questions in a surprisingly different way. For people looking to scale up their business, Ask will utterly transform how you think about consumer behavior and selling online. For example, you |́|ll learn: How to increase your income by 36% by asking potential customers this slightly unusual 4 word question. Why most businesses are doing surveys all wrong (and the one question you should NEVER be asking your prospects) And much, much more|́Œ Discover for yourself why leading marketers all use and recommend the Ask formula. "Investigation based sales is the most profitable type of selling. Ryan Levesque explains how to utilize this powerful technique beautifully in his book ASK." - James Schramko, SuperFastBusiness.com Machine generated contents note: pt. I ASK: THE STORY -- ch. 1 You: Who, What, & Why ... -- ch. 2 Strange Questions ... and Stranger Answers -- ch. 3 The Discovery -- ch. 4 My Crisis -- ch. 5 Working Hard for the Dream -- ch. 6 An Unexpected Twist -- ch. 7 The Letter -- ch. 8 Standing on the Shoulders of Giants -- ch. 9 Taking the Leap -- ch. 10 Things Finally Come Together -- pt. II ASK: THE METHODOLOGY -- ch. 11 Getting Started: How to Read the Ask Formula Methodology -- ch. 12 The Process: Prepare, Persuade, Segment, Prescribe, Profit, Pivot -- ch. 13 Prepare: The Deep Dive Survey -- ch. 14 Persuade: The Prospect Self-Discovery Landing Page -- ch. 15 Segment: The Micro-Commitment Bucket Survey -- ch. 16 Prescribe: The Post-Survey Sales Prescription -- ch. 17 Profit: The Profit Maximization Upsell Sequence -- ch. 18 Pivot: The Email Follow-Up Feedback Loop -- ch. 19 Case Study #1 Tennis Training -- Zero to $250,000 in 6 Months. Note continued: ch. 20 Case Study #2 Water Ionizer Market -- $750,000 in 5 Days -- ch. 21 Why: The Reason For Writing This Book -- ch. 22 Next Steps: Now It's Your Turn to Ask. When it comes to the way business is carried out online, the earth beneath our feet is shifting right now—and shifting quickly. The one-size-fits-all approach is fast becoming obsolete. More and more businesses are learning that the more they tailor-make the messages they put on their sites, as well as how they interact with every single user, the more satisfied customers get—and the more they earn. The ideas in this book stem from a simple fact: the market that you are dealing with is not homogenous. Instead, your market—and every other one you can imagine—is made of distinct pockets of people who are all different from one another. The question of how to ask the right questions, and make money in the process, is a question that's more nuanced and more mysterious than it might first seem, but author Ryan Levesque has "cracked the code" on how you can definitely increase your personal income (and wealth) through online marketing. Part I. Ask : the story. You : who, what, & why... Strange questions ... and strange answers The discovery My crisis Working hard for the dream An unexpected twist The letter Standing on the shoulders of giants Taking the leap Things finally come together Paer II. Ask : the methodology. Getting started : how to read the Ask formula methodology The process : prepare, persuade, segment, prescrie, profit, pivot Prepare : the deep dive survey Persuade : the prospect self-discovery landing page Segment : the micro-commitment bucket survey Prescribe : the post-survey sales prescription Profit : the profit maximization upsell sequence Pivot : the email follow-up feedback loop Case study #1 : tennis training, zero to $250,000 in 6 months Case study #2 : water ionizer market, $750,000 in 5 days Why : the reason for writing this book Next steps : now it's your turn to ask.