An Unprecedented Election : Media, Communication, and the Electorate in the 2016 Campaign

The political events leading up to election day on November 8, 2016, involved unprecedented events in U.S. history: Hillary Clinton was the first female to be nominated by a major party, and she was favored to win the highest seat in the nation. Donald Trump, arguably one of the most unconventional and most-unlikely-to-succeed candidates in U.S. history, became the leading candidate against Clinton. Then, an even more surprising thing happened: Trump won, an outcome unexpected by all experts and statistical models. __An Unprecedented Election: Media, Communication, and the Electorate in the 2016 Campaign__ presents proprietary research conducted by a national election team and leading scholars in political communication and documents the most significant—and in some cases, the most shocking—features of the 2016 U.S. presidential election. The information presented in this book is derived from national surveys, experiments, and textual analysis, and it will help readers to grasp the truly unique characteristics of this campaign that make it unlike any other in U.S. history. The chapters explain the underlying dynamics of this astonishing election by assessing the important role of both traditional and social media, the evolving (and potentially diminishing) influence of televised campaign advertisements, the various implications of three historic presidential debates, and the contextual significance of convention addresses. Readers will come away with an appreciation of the content and effects of the campaign communication and media coverage as well as the unique attributes of the electorate that ultimately selected Donald Trump as the 45th president of the United States. This Book Will Analyze The Political Communication Content And Effects Of The 2016 Election To Assess The Extent To Which Political Polarization, Gender Dynamics, Racial And Regional Division, Hostility Toward Outgroups, Incivility, And Trends In Political Media Explain And Are Explained By The 2016 Election-- Understanding The Unprecedented 2016 Campaign: Two Historical Candidacies Yield An Unexpected Result / Benjamin R. Warner And Dianne G. Bystrom -- Selective Exposure And Homophily During The 2016 Presidential Campaign / Natalie Jomini Stroud And Jessica Collier -- What Mobilizes Partisans?: Exploring The Underlying Pathways Between Partisan Media And Political Participation / Heesook Choi, Benjamin R. Warner, And Freddie J. Jennings -- Media Event Influence In The 2016 Race: The Debates, Trump Groping Tape, And The Last-minute Fbi Announcement / Esther Thorson, Samuel Tham, Weiyue Chen And Vamsi Kanuri -- The Rhetoric Of Impossible Expectations: Media Coverage Of Hillary Clinton's 2016 General Election Campaign / Kristina Horn Sheeler -- Depends On Who Is Asking: An Endorsement Experiment During The 2016 Presidential Election / Kalyca Becktel And Kaye D. Sweetser -- Attributions Of Incivility In Presidential Campaign News / Ashley Muddiman --^ Fact-checking And The 2016 Presidential Election: News Media's Attempts To Correct Misleading Information From The Debates / Daniela V. Dimitrova And Kimberly Nelson -- I'm About To Be President; We're All Going To Die: Baldwin, Trump, And The Rhetorical Power Of Comedic Presidential Impersonation / Will Howell And Trevor Parry-giles -- Processing The Political: Presidential Primary Debate Live-tweeting As Information Processing / Josh C. Bramlett, Mitchell S. Mckinney, And Benjamin R. Warner -- Donald Trump And The Rejection Of The Norms Of American Rhetoric And Politics / Robert C. Rowland -- The Greatest Country On Earth: The Evolution Of Michelle Obama's American Dream / Ryan Neville-shepard And Meredith Neville-shepard -- Loss Of Faith: A Realignment Of Religion On The Campaign Trail / Brian Kaylor --^ Late Night With Donald Trump: An Exploration Of The Combined Effects Of Political Comedy And Political Advertising / Freddie J. Jennings, Calvin R. Coker, Josh C. Bramlett, Joel Lansing Reed, And Joshua P. Bolton -- Going On Defense: The Unprecedented Use Of Defensive Appeals In 2016 U.s. Presidential Debates / Corey B. Davis -- Gender And Videostyle In 2016: Advertising In Mixed-gender Races For The U.s. House / Kelly L. Winfrey And Jim Schnoebelen -- From Interactivity To Incitement: Ubiquitous Communication And Elite Calls For Participatory Action / Joshua M. Scacco, Kevin Coe, And Delaney Harness -- Corn Belt Controversy: Intraparty Divisions And Political Cynicism At The 2016 Iowa Caucuses / Joel Lansing Reed, Sopheak Hoeun, Josh C. Bramlett, Molly Greenwood, And Grace Hase -- Exploring And Explaining Communication, Knowledge, And Well-being Sex Differences Related To The 2016 U.s. Presidential Primary Season / R. Lance Holbert, Esul Park, And Nicholas W. Robinson --^ Gender And The Vote In The 2016 Presidential Election / Kate Kenski -- Election/elecciïon: Latino Twitter Users And Reactions To Presidential Political Gaffes / Samantha Hernandez -- Analyzing Tweets About The 2016 U.s. Presidential Blunder Election / Michael W. Kearney -- Understanding The Authoritarian Voter In The 2016 Presidential Election / Sumana Chattopadhyay -- Social Dominance, Sexism, And The Lasting Effects On Political Communication From The 2016 Election / Mary C. Banwart And Michael W. Kearney. Benjamin R. Warner, Dianne G. Bystrom, Mitchell S. Mckinney, And Mary C. Banwart, Editors. Includes Bibliographical References And Index. Introduction. Understanding the unprecedented 2016 campaign : two historical candidacies yield an unexpected result / Benjamin R. Warner and Dianne G. Bystrom Part one. Media coverage. Selective exposure and homophily during the 2016 presidential campaign / Natalie Jomini Stroud and Jessica R. Collier What mobilizes partisans? : exploring the underlying pathways between partisan media and political participation / Heesook Choi, Benjamin R. Warner, and Freddie J. Jennings Media event influence in the 2016 race : the debates, Trump groping tape, and the last-minute FBI announcement / Esther Thorson, Samuel M. Tham, Weiyue Chen, and Vamsi Kanuri The rhetoric of impossible expectations : media coverage of Hillary Clinton's 2016 general election campaign / Kristina Horn Sheeler Depends on who is asking : an endorsement experiment during the 2016 presidential election / Kalyca Becktel and Kaye D. Sweetser Attributions of incivility in presidential campaign news / Ashley Muddiman Fact-checking and the 2016 presidential election : news media's attempts to correct misleading information from the debates / Daniela V. Dimitrova and Kimberly Nelson "I'm about to be president; we're all going to die" : Baldwin, Trump, and the rhetorical power of comedic presidential impersonation / Will Howell and Trevor Parry-Giles Part two. Campaign communication. Processing the political : presidential primary debate "live-tweeting" as information processing / Josh C. Bramlett, Mitchell S. McKinney, and Benjamin R. Warner Donald Trump and the rejection of the norms of American politics and rhetoric / Robert C. Rowland "The greatest country on Earth" : the evolution of Michelle Obama's American dream / Ryan Neville-Shepard and Meredith Neville-Shepard Loss of faith : a realignment of religion on the campaign trail / Brian Kaylor Late night with Donald Trump : an exploration of the combined effects of political comedy and political advertising / Freddie J. Jennings, Calvin R. Coker, Josh C. Bramlett, Joel Lansing Reed, and Joshua P. Bolton Going on defense : the unprecedented use of defensive appeals in 2016 U.S. presidential debates / Corey B. Davis Gender and videostyle in 2016 : advertising in mixed-gender races for the U.S. house / Kelly L. Winfrey and James M. Schnoebelen From interactivity to incitement : ubiquitous communication and elite calls for participation / Joshua M. Scacco, Kevin Coe, and Delaney Harness Part three. Communication attitudes and behaviors of the electorate. Corn Belt controversy : intraparty divisions and political cynicism at the 2016 Iowa caucuses / Joel Lansing Reed, Sopheak Hoeun, Josh C. Bramlett, Molly Greenwood, and Grace Hase Exploring and explaining communication, knowledge, and well-being sex differences related to the 2016 U.S. presidential primary season / R. Lance Holbert, Esul Park, and Nicholas W. Robinson Gender and the vote in the 2016 presidential election / Kate Kenski #election#elección : Latino twitter users and reactions to presidential political gaffes / Samantha Hernandez Analyzing tweets about the 2016 U.S. presidential "blunder" election / Michael W. Kearney Understanding the authoritarian voter in the 2016 presidential election / Sumana Chattopadhyay Social dominance, sexism, and the lasting effects on political communication from the 2016 election / Mary C. Banwart and Michael W. Kearney. Written by leading scholars of political communication, this book provides a comprehensive accounting of the campaign communication that characterized the unprecedented 2016 presidential campaign.The political events leading up to election day on November 8, 2016, involved unprecedented events in U.S. history: Hillary Clinton was the first woman to be nominated by a major party, and she was favored to win the highest seat in the nation. Donald Trump, arguably one of the most unconventional and most-unlikely-to-succeed candidates in U.S. history, became the leading candidate against Clinton. Then, an even more surprising thing happened: Trump won, an outcome unexpected by all experts and statistical models.An Unprecedented Election: Media, Communication, and the Electorate in the 2016 Campaign presents proprietary research conducted by a national election team and leading scholars in political communication and documents the most significant-and in some cases, the most shocking-features of the 2016 U.S. presidential election. The information presented in this book is derived from national surveys, experiments, and textual analysis and helps readers grasp the truly unique characteristics of this campaign that make it unlike any other in U.S. history. The chapters explain the underlying dynamics of this astonishing election by assessing the important role of both traditional and social media, the evolving (and potentially diminishing) influence of televised campaign advertisements, the various implications of three historic presidential debates, and the contextual significance of convention addresses. Readers will come away with an appreciation of the content and effects of the campaign communication and media coverage as well as the unique attributes of the electorate that ultimately selected Donald Trump as the 45th president of the United States. Written by leading scholars in the field of political communication, this book provides a comprehensive accounting of the campaign communication that characterized the unprecedented 2016 presidential campaign. The political events leading up to election day on November 8, 2016, involved unprecedented events in U.S. Hillary Clinton was the first female to be nominated by a major party, and she was favored to win the highest seat in the nation. Donald Trump, arguably one of the most unconventional and most-unlikely-to-succeed candidates in U.S. history, became the leading candidate against Clinton. Then, an even more surprising thing Trump won, an outcome unexpected by all experts and statistical models. An Unprecedented Media, Communication, and the Electorate in the 2016 Campaign presents proprietary research conducted by a national election team and leading scholars in political communication and documents the most significantand in some cases, the most shockingfeatures of the 2016 U.S. presidential election. The information presented in this book is derived from national surveys, experiments, and textual analysis, and it will help readers to grasp the truly unique characteristics of this campaign that make it unlike any other in U.S. history. The chapters explain the underlying dynamics of this astonishing election by assessing the important role of both traditional and social media, the evolving (and potentially diminishing) influence of televised campaign advertisements, the various implications of three historic presidential debates, and the contextual significance of convention addresses. Readers will come away with an appreciation of the content and effects of the campaign communication and media coverage as well as the unique attributes of the electorate that ultimately selected Donald Trump as the 45th president of the United States. "This book will analyze the political communication content and effects of the 2016 election to assess the extent to which political polarization, gender dynamics, racial and regional division, hostility toward outgroups, incivility, and trends in political media explain and are explained by the 2016 election"--De l'éditeur