یک قرن نوآوری: داستان ۳M

By Freddy Frustrate Amazon Verified Purchase I worked for 3M for 10 years in the 60's. This book does an excellent job of showing the what, why and how of their extraordinary creativity. It's an amazing company which this book clearly demonstrates. 1. Early struggles plant the seeds of innovation -- -- 2. 3M innovation : a "tolerance for tinkerers" -- -- 3. 3M innovation : how it flourished -- -- 4. Ingenuity leads to breakthroughs -- -- 5. No one succeeds alone -- -- 6. No risk, no reward : "patient money" -- -- 7. The power of patents -- -- 8. Look "behind the smokestacks" -- 3M timeline : a century of innovation -- -- 9. Going global : the formative years -- -- 10. Capitalizing on a global presence -- -- 11. Divide and grow : follow the technology -- -- 12. Defining moments strengthen 3M's culture -- -- 13. A culture of change -- -- 14. 3M leaders : the right choice at the right time -- Acknowledgments -- 3M trademarks. A Compilation Of 3m Voices, Memories, Facts And Experiences From The Company's First 100 Years.