A Book Apart: On web typography - Jason Santa Maria

Achieving a thorough grasp of typography can take a lifetime, but moving beyond the basics is within your reach right now. In this book, we’ll learn how to look at typefaces with a discerning eye, different approaches to typographic planning, how typography impacts the act of reading, and how to choose and combine appropriate typefaces from an aesthetic and technical point of view. Through an understanding of our design tools and how they relate to the web as a medium, we can empower ourselves to use type in meaningful and powerful ways.__This book will be released Summer 2012.__ Achieving a thorough grasp of typography can take a lifetime, but moving beyond the basics is within your reach right now. In this book, we’ll learn how to look at typefaces with a discerning eye, different approaches to typographic planning, how typography impacts the act of reading, and how to choose and combine appropriate typefaces from an aesthetic and technical point of view. Through an understanding of our design tools and how they relate to the web as a medium, we can empower ourselves to use type in meaningful and powerful ways. This book will be released Summer 2012.

Typography is your design's voice and the most powerful tool you have to communicate with your readers. Learn how to wield type with care and wit: how to evaluate typefaces, consider technical constraints, create flexible typographic systems, and put together your own collection of favorite faces.Jason Santa Maria wants you to see type beyond code or flourishes. You'll discover how typography shapes the way we read and how you can adapt the craft's practices for the screen. So go ahead. Choose, combine, and set typefaces with ease—and invite readers in.

Cover More from the A Book Apart Library Copyright Table of Contents Foreword Introduction Chapter 1: How We Read Chapter 2: How Type Works Chapter 3: Evaluating Typefaces Chapter 4: Choosing and Pairing Typefaces Chapter 5: Typographic Chapter 6: Composition Conclusion Resources Acknowledgements References Index About A Book Apart About the Author "Typography is your design's voice and the most powerful tool you have to communicate with your readers. Learn how to wield type with care and wit: how to evaluate typefaces, consider technical constraints, create flexible typographic systems, and put together your own collection of favorite faces."--Back cover. How we read How typography works Evaluating typefaces Choosing and pairing typefaces Creating a typographic system Composition Conclusion Resources.