400+ Essential Digital Marketing Tips for Your Business

Publisher Mike Ncube, 2015. - 160 p. - ASIN: B018CSOC7I. Get up to speed on the latest digital marketing tips, tricks, tactics and strategies with 400+ essential digital marketing tips, a resource for business owners and marketers that are looking to sharpen their digital skills and promote their businesses through channels like social media, pay per click advertising, organic search, affiliate marketing, email marketing and others. You will discover effective tips to get your site to the top of the search engines using some of the most neglected tactics that the experts. You will also be equipped with social media tips to grow your followers and brand advocates and learn how to increase customer acquisition, retention and engagement. There is so much more you will learn and you will get advice on creating a great online brand and how to promote it effectively. Topics covered include: - Search Engine Optimisation. - Social Media. - Pay Per Click Advertising. - Website Content. - Email Marketing. - Online Branding. - And much more. Introduction 4 Search Engine Optimisation 5 Pay Per Click Advertising 21 Social Media Marketing 63 Website Content Strategy 70 Google Analytics 81 Online Branding 88 Email Marketing 93 Digital Marketing Strategy 98 Resources 110 About the author 124