معرفی کتاب «151 quick ideas to get new customers : attract an endless flow of business at no or little cost» نوشتهٔ Jerry R. Wilson، منتشرشده توسط نشر Career Press در سال 2005. این کتاب در فرمت pdf، زبان انگلیسی ارائه شده است.
For most businesses, attracting new customers is a never-ending effort mired in uncertainty, frustration and knee-jerk reactions. Jerry Wilson’s 151 Quick Ideas to Get New Customers takes the mystery out of creating an ongoing plan with proven tactics to keep the phone ringing and the door swinging. The basic concept: Attract an endless flood of new customers at little or no cost! 151 Quick Ideas to Get New Customers demonstrates that you don’t have to use expensive and never-ending sales events, coupled with expensive advertising and energy-zapping promotions, to turn on a constant, inexhaustible flow of new prospects. And you don’t have to invent any new approaches, concepts, or buzz words to do it! Just follow some of Jerry Wilson’s 151 proven ideas and discover amazing results...fast! Jerry Wilson has spent more than 25 years researching what his clients – small and medium sized businesses just like yours – need to do to be successful in today’s marketplace. These powerful ideas work! Each is presented in a bite-sized package that encourages instant execution. No long chapters with endless justifications, pontifications, philosophy, or personal stories. Just 151 great, practical ideas any business manager and owner can use to make an immediate difference in his or her business success. How much could just one good idea be worth to you? It could be worth a fortune! How much has McDonald’s made by selling millions of Happy Meals? And what was it worth for Kinko’s to offer 24/7 copy center hours? Don’t overlook the one good idea that could make your business a success! Jerry Wilson is a successful business person, entrepreneur, professional business and marketing consultant and accomplished professional speaker. He is also the author of Word of Mouth Marketing. Initially published in 1991, it was the first book that focused on what some call buzz marketing and viral marketing. It has also been published in four other languages – Spanish, Portuguese, German and Italian. Wilson has been published in Entrepreneur magazine, Success Magazine, Master Salesmanship and Personal Selling Power, among others. He lives in Indianapolis, Indiana.
for Most Businesses, Attracting New Customers Is A Never-ending Effort Mired In Uncertainty, Frustration And Knee-jerk Reactions. Jerry Wilson's 151 Quick Ideas To Get New Customers Takes The Mystery Out Of Creating An Ongoing Plan With Proven Tactics To Keep The Phone Ringing And The Door Swinging.
the Basic Concept: Attract An Endless Flood Of New Customers At Little Or No Cost!
151 Quick Ideas To Get New Customers Demonstrates That You Don't Have To Use Expensive And Never-ending Sales Events, Coupled With Expensive Advertising And Energy-zapping Promotions, To Turn On A Constant, Inexhaustible Flow Of New Prospects. And You Don't Have To Invent Any New Approaches, Concepts, Or Buzz Words To Do It! Just Follow Some Of Jerry Wilson's 151 Proven Ideas And Discover Amazing Results...fast!
jerry Wilson Has Spent More Than 25 Years Researching What His Clients - Small And Medium Sized Businesses Just Like Yours - Need To Do To Be Successful In Today's Marketplace. These Powerful Ideas Work! Each Is Presented In A Bite-sized Package That Encourages Instant Execution. No Long Chapters With Endless Justifications, Pontifications, Philosophy, Or Personal Stories. Just 151 Great, Practical Ideas Any Business Manager And Owner Can Use To Make An Immediate Difference In His Or Her Business Success.
how Much Could Just One Good Idea Be Worth To You? It Could Be Worth A Fortune! How Much Has Mcdonald's Made By Selling Millions Of Happy Meals? And What Was It Worth For Kinko's To Offer 24/7 Copy Center Hours? Don't Overlook The One Good Idea That Could Make Your Business A Success!
about The Author:
jerry Wilson Is A Successful Business Person, Entrepreneur, Professional Business And Marketing Consultant And Accomplished Professional Speaker. He Is Also The Author Of Word Of Mouth Marketing. Initially Published In 1991, It Was The First Book That Focused On What Some Call Buzz Marketing And Viral Marketing. It Has Also Been Published In Four Other Languages - Spanish, Portuguese, German And Italian. Wilson Has Been Published In Entrepreneur Magazine, Success Magazine, Master Salesmanship And Personal Selling Power, Among Others. He Lives In Indianapolis, Indiana.
Annotation Jerry Wilson is a successful entrepreneur and business and marketing consultant. He has spent more than 25 years researching what his clients-businesses large and small-have done to be successful in today's market-place. These powerful ideas work! Each is presented in a bite-sized package that allows instant execution. No long chapters with endless justifications, pontifications, philosophy, and personal stories. Just 151 great, practical ideas any business manager and owner can use to make an immediate difference in their business success. For most businesses, attracting new employees and getting existing employees to succeed is a never-ending task, often rooted in inefficient hiring practices, misunderstood motivational techniques, inadequate training, and high employee turnover. 151 Quick Ideas to Inspire Your Staff takes the mystery out of motivating employees. The basic concept: Inspire employees to create and maintain delighted repeat customers! This book demonstrates that business owners don't have to constantly replace employees or use artificial incentives and harsh methods to get employees to help the business succeed. 151 Quick Ideas to Get New Customers provides an ongoing plan with proven tactics to keep the phone ringing and the door swinging. Attracting new customers seems like a never-ending effort mired in uncertainty, frustration, and knee-jerk reactions. Wilson demonstrates that you don't have to use expensive and never-ending sales events, coupled with expensive advertising and energy-zapping promotions, to turn on a constant, inexhaustible flow of new prospects. How much could just one good idea be worth to you? How about a fortune! Don't overlook the little things that could make your business a success. Follow some of Jerry Wilson's 151 proven ideas and discover amazing results ... fast! Pick up these first two 151 Quick Ideas books and watch for many more quick ideas in future seasons For most businesses, attracting new customers is a never-ending effort anchored in uncertainty, frustration, and knee-jerk reactions. Jerry Wilson's 151 Quick Ideas to Get New Customers takes the mystery out of creating an ongoing plan with proven tactics to keep the phone ringing and the door swinging. The basic concept: Attract an endless flood of new customers at little or no cost!151 Quick Ideas to Get New Customers demonstrates that you don't have to use expensive and never-ending sales events, coupled with expensive advertising and energy-zapping promotions, to turn on a constant, never-ending flow of new prospects. And you don't have to invent any new approaches, concepts, or buzzwords to do it! Just follow some of Jerry Wilson's 151 proven ideas and discover amazing results—fast!Jerry Wilson has spent more than 25 years researching what his clients—small and medium-sized businesses just like yours—need to do to be successful in today's marketplace. These powerful ideas work! Each is presented in a bite-sized package that encourages instant execution. No long chapters with endless justifications, pontifications, philosophy, and personal stories. Just 151 great, practical ideas any business manager and owner can use to make an immediate difference in his or her business success.How much could just one good idea be worth to you? It could be worth a fortune! How much has McDonald's made by selling millions of Happy Meals? And what was it worth for Kinko's to offer 24/7 copy center hours? Don't overlook the one good idea that could make your business a success! For most businesses, attracting new customers is a never-ending effort anchored in uncertainty, frustration and knee-jerk reactions. Jerry Wilson's 151 Quick Ideas to Get New Customers takes the mystery out of creating an ongoing plan with proven tactics to keep the phone ringing and the door swinging. The basic Attract an endless flood of new customers at little or no cost! 151 Quick Ideas to Get New Customers demonstrates that you don't have to use expensive and never-ending sales events, coupled with expensive advertising and energy-zapping promotions, to turn on a constant, never-ending flow of new prospects. And you don't have to invent any new approaches, concepts, or buzzwords to do it! Just follow some of Jerry Wilson's 151 proven ideas and discover amazing results--fast! Jerry Wilson has spent more than 25 years researching what his clients--small and medium-sized businesses just like yours--need to do to be successful in today's marketplace. These powerful ideas work! Each is presented in a bite-sized package that encourages instant execution. No long chapters with endless justifications, pontifications, philosophy, and personal stories. Just 151 great, practical ideas any business manager and owner can use to make an immediate difference in his or her business success. How much could just one good idea be worth to you? It could be worth a fortune! How much has McDonald's made by selling millions of Happy Meals? And what was it worth for Kinko's to offer 24/7 copy center hours? Don't overlook the one good idea that could make your business a success! Outlines dozens of strategies for attracting and fostering loyalty in customers, sharing low-cost ideas in a series of bite-sized entries that can be readily implemented for immediate effect.